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Mobile consumers receive free food through new Chili’s social campaign

Mobile consumers receive free food through new Chili’s social campaign

Mobile marketing campaign designed to bring in the crowds. Chili’s Grill & Bar has announced that it is providing mobile consumers with free food when they check-in to participating locations using their mobile devices. The restaurant chain is using popular social networks such as Facebook Places and Foursquare to help to boost this interactive campaign. Diners who use their smartphones to check-in to the various Chili’s locations from now through the end of may will be offered … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

Mobile technology and social media gives insurance customers improved options and customer service

Mobile technology and social media gives insurance customers improved options and customer service

According to PwC’s recent report “Top Issues: The Insurance Industry in 2012” while last year was the year of retrenchment, this year is going to be the year of the consumer, with a significant focus on improvements to the customer experience including efforts made using mobile technology and social media. The insurance news report stated that companies are using these techniques, in order to make themselves more appealing to customers and have themselves stand out from … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends

Captain Morgan releases new free Captain’s Conquest mobile social game

Captain Morgan releases new free Captain’s Conquest mobile social game

Captain Morgan, the maker of the Original Spiced Rum, has announced the release of a cutting edge new social game for mobile called “Captain’s Conquest”, that provides its players with rewards for adventure, exploration, and social influence in real life. It is a free download – from both the Apple App Store and the Android Market – that functions by turning the cities in which mobile device users live into an open sea map that encourages … Read entire article »

Filed under: Entertainment Industry, Mobile Commerce, Mobile Marketing, Social Media Marketing

Position Marketing Group adds QR codes to its Interactive Secured Advertising Technology banners

Position Marketing Group adds QR codes to its Interactive Secured Advertising Technology banners

The Position Marketing Group (PMG), an interactive and online advertising firm, has announced a new feature for its Interactive Secured Advertising Technology. The company often uses this technology for banners, which are in turn used by businesses for various marketing campaigns. The latest update to the company’s technology will enable businesses to use these banners to promote social media connections. This is accomplished through the use of QR codes. PMG has created its own QR … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes, Social Media Marketing, Trends, United States

How to reach the coveted target market of moms with mobile devices

How to reach the coveted target market of moms with mobile devices

Mothers represent one of the most desired target markets and are desired by virtually every brand, but many don’t know how to reach them – especially in the new mobile marketplace. This is one of the largest demographics for using a product and then either blogging about their experiences, or sharing it through social media. There are currently approximately 4 million blogging moms in the United States. Though they are using their computers to share their … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing

Geolocation-based Social Media Automation Experts QuoVadis Live! launches My Linked In Card™

Geolocation-based Social Media Automation Experts QuoVadis Live! launches My Linked In Card™

QuoVadis Live! – the Geolocation-Based Social Media Automation Solutions Providers – launches My Linked In Card – mylinkedincard.com – a free web service that automatically creates mobile friendly digital business cards and QR codes for LinkedIn users. The mobile friendly digital business cards – also known as Linked In Cards™ – features all the profile and company information publicly available on LinkedIn including business logo if any. According to QuoVadis Live! My Linked In Card has … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing