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QR Code Press » Entries tagged with "social media for business"

Mobile discount coupons focus on QR code and social media compatibility

Mobile discount coupons focus on QR code and social media compatibility

(adsbygoogle = window.adsbygoogle || []).push({}); Modiv Media has announced their newest product called Modiv Social, which allows consumers to collect discount coupons from any source they’d like, and then use them or share them over social media such as Facebook. This uses a concept that is not at all new, but that has yet to be fully leveraged over the mobile channel. Email marketers have been told that their effectiveness and survival will require the use of … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing

Glamour magazine uses QR codes in print ads to successfully achieve 512,339 scans

Glamour magazine uses QR codes in print ads to successfully achieve 512,339 scans

Glamour magazine, from Condé Nast, has achieved a striking success through the use of QR codes printed on several of its pages, which produced 512,339 scans. This pilot program, which occurred within its September “social edition” achieved these scans among an estimated two million readers, meaning that it managed to obtain a scan from approximately 1 in every 4 readers. The editorial and marketing departments at Glamour worked together to form content that pushed the download of … Read entire article »

Filed under: Entertainment Industry, Fashion/Art, Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing

Wal-Mart uses @WalmartLabs to try to boost sales online

Wal-Mart uses @WalmartLabs to try to boost sales online

Wal-Mart has been making a notable effort toward the development and enhancement of its online shopping platform, and – according to reports – this includes a massive hiring effort to bring developers into its team for @WalmartLabs to help with its expansion. The largest retailer in the world is now trying to use social media to boost its sales both online and in its stores. It has recently started working with Facebook, and has purchased … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, United States

Mobile trends to expect for next year

Mobile trends to expect for next year

Though there’s little doubt that Facebook will continue its dominance over the social media realm in 2012, what many are wondering is the direction that mobile digital trends will be taking next year. Facebook does still have a large change that has started rolling out to its users beginning in early December, and it has been seeing mixed reviews. Many experts are wondering if the new Timeline will be one change too many and if its … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Mobile Payments, Near Field Communications, Social Media Marketing, Trends