Twitter subscription options drawing attention as ad revenue takes a dive

07/27/202007/24/2020 John Montgallo

The social media company said it is exploring new arenas for bringing in user money. A Twitter subscription option is among the various strategies the company is exploring to try to make money from its users. This is not the only model being considered, but is certainly one of them, said CEO Jack Dorsey. The move has occurred as the platform has experienced a substantial drop in its core ad business. “You will likely see some tests this year,” Dorsey said, referring to a number of different approaches while speaking…

New Facebook Horizon VR social platform begins user testing

03/18/202003/17/2020 Jennifer Goula

The tech giant views virtual reality as the future of digital interaction that aligns smoothly with its platform. Facebook views its Horizon VR social media platform as the future of social media interaction. This is a space the company is seeking to lead in order to keep hold of its position at the top of its category as it evolves. After acquiring a number of leading virtual reality game developers, the company pushed the tech forward. The virtual reality game developers are all being integrated into Facebook’s own Oculus virtual…

Snapchat mental health feature to provide interventions to vulnerable users

02/14/202002/13/2020 Julie Campbell

Snapchat mental health - SnapChat mobile phone

The Here For You tool will offer users with applicable content from experts in mental wellness. A new Snapchat mental health tool is launching. It is called Here For You. It will offer users “safety resources” from mental health experts if a user conducts a search for certain sensitive topics. Among the search subjects that can trigger the feature include depression, anxiety, bullying and suicide. The company announced the launch of the Snapchat mental health tool earlier this week. The goal is to support its users during vulnerable times in…

Virtual Reality Facebook OS could help the platform skip Google and Android

12/31/201912/27/2019 L. Green

The social network giant is reportedly working on developing its own operating system. A new Facebook OS is currently in development, according to a report from The Information. Should this operating system be successful, it could help the social network firm to step away from its dependence on Google and Android. The operating system is reportedly in development to support its movements in virtual reality. At the moment the company doesn’t have its own virtual reality Facebook OS. Therefore, its Oculus VR headsets and Portal smart displays operate on an…

The number of Facebook likes on a post may not be viewable in the future

09/04/201909/04/2019 Stephanie Beck

Facebook may test hiding “like” counts in a user’s news feed. Facebook likes are a big deal among the social media giant’s user base. However, Facebook is considering implementing a test that would hide the number of likes and reactions on posts that are shown in users’ News Feeds. This isn’t the first time the company has conducted such a test. Although Facebook told Forbes it is considering a test that would hide likes and reaction count, the company said that the test had not yet started running. That being…

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