Snapchat - QR Code Press

New Snapchat feature makes location sharing less invasive

05/29/201805/28/2018 Jennifer Goula

New Snapchat Feature - Social media - smartphone

The social media app now lets users send real-time locations to a friend. Snapchat has just made location sharing more intimate for its iOS and Android users with a new Snapchat feature that allows users to send their ongoing real-time location to a friend or request their friend’s location in return. This information shows up within the user’s message thread and on their Snap Map. Snap Map had a turbulent start. Launched last June, Snap Map became known for its controversial location-tracking functions. Snap Map made users wary because it…

Snapchat QR codes meet their rival in Instagram Nametags

04/16/201804/13/2018 L. Green

Instagram Nametag Feature - QR Codes - Instagram Mobile, Smartphone

Facebook’s image sharing social platform is launching scannable codes made of special images. Instagram Nametags are on their way. The image based social network is providing a rival to Snapchat’s QR codes. The feature will let users create special images that users can scan with the Instagram Stories camera. The idea behind the Instagram Nametags is to make it quick, easy and convenient for users to follow someone. The original announcement of the unique QR codes was made by TechCrunch. It happened last month when TechCrunch found it in Instagram’s…

Snapchat users 300 percent more likely to be mobile commerce shoppers

03/19/201803/16/2018 John Montgallo

Mobile Commerce Shopper - Snapchat - Social Media - Millennials

The struggling social app’s users have a high likelihood to shop for products and services on smartphones. Millennials love their social media apps but certain users are far more likely to be mobile commerce shoppers. In the U.K., Snapchat users are 300 percent more likely to buy products and services over a smartphone (compared to the average British adult). It seems that people inclined to use Snapchat also have tendencies toward using phones for shopping. Thirty three percent of British Snapchat users say they are quite comfortable being mobile commerce…

Snap shares value plummet after single Kylie Jenner tweet

02/26/201802/24/2018 L. Green

All it took was one post and the social media influencer sent company’s market value down by $1.3 billion. Snap shares went into a freefall at the end of last week when Kylie Jenner tweeted that she hasn’t been using Snapchat recently. A brief mention of the lack of use of the application on the micro-blogging site and the bottom fell out of the company’s stock. Kylie Jenner is a critical social media influencer and her word can change the future of entire brands. When Jenner mentioned that she hadn’t…

Snapchat augmented reality camera available for users to access

12/18/201712/16/2017 Jennifer Goula

The social media app has launched a new Lens Studio platform letting users create their own AR Lenses. Snapchat has now made it possible for users to design their own augmented reality camera Lenses to share with other users. The Lens Studio is a free desktop app released by Snap Inc. for users of Windows and Mac computers. The augmented reality camera app is designed to be simple to use with a range of different tools. The Lens Studio is meant to make it fun and easy for users to…

Snapchat mobile commerce speculations abound with PayPal integration

06/08/201706/07/2017 John Montgallo

The digital payment software was recently added to the social media platform’s (SDK). The rumor mill is hard at work with speculations of Snapchat mobile commerce possibilities. Engineers participating in the mobile app’s development recently integrated PayPal into the software development kit (SDK). The PayPal SDK could mean person to person or even mobile shopping opportunities on the social platform. This was originally reported by MightySignal, a mobile intelligence service. “Curiously, we noticed Snap recently installed the Paypal SDK, one of the most commonly used payment processing SDKs, in both…

Snapchat augmented reality leading the way, says research

05/24/201705/22/2017 Jorge Gonzalez

snapchat augmented reality medical health

New data shows that mobile AR technology is being driven by certain social media tools. eMarketer released a report showing that Snapchat augmented reality is fueling the popularity of that technology, particularly when it comes to mobile device use. The report pointed to Snapchat Lenses as a leader with the tech, followed by Facebook and Instagram. The eMarketer report indicated that while Snapchat augmented reality may be the top driver for AR tech use, Facebook Stories and Instagram Stories are both playing their own roles. Although augmented reality took a…

Instagram is the social media platform hardest on a user’s mental health, study

05/23/201705/19/2017 Julie Campbell

That said, YouTube appears to be the social network that is among the easiest on positivity. The Royal Society for Public Health (RSPH) released the results of a study conducted by its Youth Health Movement, showing that Instagram is the social media platform with the most negative impact on mental health. While Instagram may be negative, it was YouTube with the most positive influence on mental health. The research revealed that of the “big five” social media platform leaders in the market, YouTube had the most positive influence on mental…

Spotify QR codes change the sharing game among app users

05/08/201705/05/2017 Stephanie Beck

The music streaming service is adding Spotify Codes to its mobile app to simplify feature usage. New Spotify QR codes are helping the streaming service app to be more user friendly. The barcodes, called “Spotify Codes” are meant to make all the different spotify features simpler and more direct. The mobile app users can scan QR codes for every one of the songs to share the tunes they like. The Spotify QR codes work by providing a unique barcode for each song. That way, if they want to share a…

Snapchat QR code will now work for a website

02/02/201702/01/2017 Jorge Gonzalez

The popular messaging app has made it possible to create quick response codes for websites, not just profiles. It is now possible to create a Snapchat QR code for a website, not just for an individual profile. The messaging app has been using the quick response codes format for quite a while. The barcodes make it easier for mobile device users to exchange profile links without having to manually enter an individual’s data. The QR codes have now been broadened to allow people to scan to access websites as well.…

Wendy’s mobile ads on Facebook have a Snapchat style

10/28/201510/26/2015 Jennifer Goula

The fast food chain is creating interactive burgers through the use of GIFs and videos. Just as brands start tinkering with the mobile ads in the new full screen Facebook style, Wendy’s is working on using this new format in a whole new and creative way that they hope will encourage considerable interaction from consumers. The fast food restaurant chain is using images, videos and GIFs to illustrate how their burgers are made, layer by layer. The layers of the hamburgers are all displayed and added to each other, including…

Tag: Snapchat

Snapchat augmented reality camera available for users to access

Spotify QR codes change the sharing game among app users

Snapchat QR code will now work for a website

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