Layar, the world’s largest augmented reality platform, has announced its partnership with Telefonica I+D, the research and development branch of the Telifonica Group. Through the partnership, the two companies will be developing a new brand of search engine that relies on images rather than text. Called Visual Search Technology, the innovative search engine will be made for the IRIS platform; one of Telifonica’s most advanced augmented reality programs. Visual Search may soon come to define how people browse the Internet. It can sometimes be difficult to find the words to…
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