QR Code Press

Mobile security report shows spending to reach all time high

11/27/201311/25/2013 Jennifer Goula

A recent report issued by Research and Markets has revealed that spending could come to $9 billion in 2013. Research and Markets has now released a report on recent data that has illustrated a trend in mobile security spending, worldwide, and that indicates that the figures will be reaching their highest point, to date. The report has indicated that spending on software, infrastructure and services is already aimed at its largest amount ever. The report from Research and Markets indicates that global spending on these mobile security factors will likely…

Spammers take aim at mobile phone users

04/14/201204/13/2012 L. Green

Spamming techniques under a watchful eye. Text messages have become the latest target for marketers who use spamming techniques to reach a broad audience in a similar way to that which has already been filling email junk folders for many years. According to Ferris Research, in 2011, it is estimated that American consumers received approximately 4.5 billion texts with spam ads. This was more than twice the number that was received in 2009, when there were an estimated 2.2 billion spam texts. Though the problem has not yet grown to…

Unsolicited SMS spam causing frustrations among mobile users

06/30/201107/07/2011 Jesse Collins

Direct Marketing Association has released the results of a survey that showed that 43 percent of their participants had received “unsolicited SMS spam promoting accident claims or mis-selling financial services.” Unfortunately, just as has been the case with spam in our hotmail inboxes, SMS spammers have rapidly adopted this new marketing tactic to such an extent that this form of advertising platform’s future growth has now become threatened. According to Mike Lordan, the chief of operations at DMA, mobile phone users are being continually inundated by spam and they are…