Groupon introduces Groupon Now, the company’s innovative mobile app tool that is designed to change how the people eat, play and shop. The app will be released next month, which will be an addition to the various deals of Groupon wherein specific deals on time and location will be provided. When the app is opened, there will be two options provided and these are “I’m hungry” and “I’m bored.” There is a wide range of choices available for each of the choices which depend on the user’s time and location.…
Read MoreTag: smartphone
Brainstorming new and innovative ways to do business
This year’s SXSW conference has played host to a number of exciting innovations in the mobile technology sector. Mobile technology has come a long way in a relatively short amount of time. With the advent of QR codes and other data matrix platforms, smart phones have become a vital part of everyday life. With the rate at which this technology is advancing, it should come as no surprise that nine guys on a bus were able to launch a startup in less than 48 hours. WalkIN is a service that…
Read MoreScanning your way to a better education
Information is becoming increasingly mobile. To keep up with technology, the West Virginia University Libraries will be using QR codes to help students gain quick access to the resources offered by the libraries. The codes can be scanned with smart phones that have barcode scanning applications. David Roth, a library associate, says the codes are a great way to bridge the gap between digital content and physical media. When scanned, the codes will resolve to the library’s mobile website. From there, students will be able to check the availability of…
Read MoreCool New Red Bull Augmented Reality App Released
Red Bull recently launched an all new augmented reality racing app for iPhone and iPod Touch users which is its first ever mobile gaming app for the said gadgets. The mobile app takes users to newer heights, introducing the newest features in racing games. The Red Bull Augmented Racing that instead of just using a user to play the game, it enables the player to design his own virtual track. Although most racing games allows players to do such, Red Bull does it in a different way. Red Bull cans…
Read MoreWhy every business needs a set of mobile marketing strategies in their game plan
If you would have asked someone 10 years ago if mobile marketing was effective they would have answered yes. However, they would have been referring to outdoor advertising; billboards and truck side ads. Now if you talk about mobile advertising, people automatically refer to their cell phones or PDA’s. From being virtually an unheard of notion 10 years ago, mobile advertising has become an industry worth over 16 billion dollars. Over 80 percent of the nation’s population carries a cell phone. Statistics from 2006 showed that e-mail and telephone marketing…
Read More