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Tag: smartphone social media

Social media marketing successes cause eMarketer to change its projections

12/22/201212/22/2012 Jesse Collins
Social commerce Media Marketing

The alterations are being made for mobile ad sales predictions due to the successes of Facebook and Twitter. eMarketer Inc. has announced that it is changing it social media marketing ad sales projections following notable successes from the smartphone and tablet versions of Facebook’s newsfeed and Twitters promoted products. The predictions now state that American mobile ad sales will experience 180 percent growth in 2012. This amount of growth will bring the U.S. social media marketing ad sales to $4.06 billion this year. This is an increase that is far…

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