smartphone growth Archives

The future of mobile commerce and how it is revolutionizing business worldwide

06/04/201312/13/2013 Julie Campbell

M-commerce is moving forward at full steam and many feel that it won’t be long before it turns retail upside down. It doesn’t come as a surprise to anyone to hear that cell phones are the most widely used electronic device in the world, as there were approximately 7 billion of them. This means that there are nearly four times (3.8 times) more phones than there are PCs. A growing percentage of cell phone users now own smartphones. These individuals are relying on their devices on an increasing basis, and…

Study shows almost 50 percent of mobile phone users in the U.S. now have smartphones

02/26/201202/27/2012 Sam Lambert

According to the data from Nielsen research, as of January 2012, almost half (48 percent) of all mobile phone users have a smartphone device. This is an increase of 36 percent over the number of smartphones at the same time last year, which had increased by 23 percent over the first quarter of 2010. The penetration of smartphones is racing ahead and shows no signs of stopping, though it is notably changing the way that consumers are interacting with the online environment. Businesses are taking note of the difference that…

M Commerce…an industry in motion

03/24/201103/23/2011 Stephanie Beck

New reports released are showing customers prefer and enjoy the use of mobile commerce or otherwise known as m-commerce. Using the mobile phone as a tool for shopping, m-commerce can connect traditional and digital retail which provides great benefits for both consumers and business owners. From the Mobile Marketing Association, Michael Becker who is the North American Managing Director says that mobile commerce is exchanging something that has value with that of a mobile device. Further, he says that mobile has what it takes to connect traditional retail and digital…