Mobile technology is a considerable draw for many US hotel guests

Mobile technology Marketing for Hotels

According to a YouGov poll, 39 percent of American travelers prefer to stay at smartphone friendly accommodations. A new YouGov survey that was commissioned by Iris Software Systems has now determined that mobile technology plays an important role in the hotel industry’s ability to appeal to American consumers. The research found that 9 out of every 10 Americans are currently interested in mobile tech at hotels. If the mobile technology can help to enhance their stay, then 9 out of 10 travelers from the U.S. are interested in this opportunity.…

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QR codes enhance the Auschwitz visitor history lesson and experience

qr codes auschwitz

The quick response codes have been added to the former concentration camp at Auschwitz-Birkenau. The experience that visitors undergo when they visit the site of the former concentration camp at Auschwitz-Birkenau has always been a powerful one, and now QR codes have been added to signage to help to enhance the historical information that is available. Quick response codes make it possible to boost the amount of information and language options from signs. Visitors touring the memorial site will now be able to use their smartphones and tablets to scan…

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Mobile friendly websites to become a virtual requirement by Google

Mobile Google search traffic

The search engine giant will be announcing a new massive shake-up that has been dubbed “mobile-geddon”. Google is getting ready to implement a massive change to its search engine recommendations in order to give more weight to sites that are mobile friendly, and to potentially cause those that haven’t smartphone optimized to experience far more than a slap on the wrist. This change could make a difference large enough to alter where people are shopping, eating, and learning. The changes being made by Google are slated to be released tomorrow,…

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