Mobile ad blocking exploded by 90 percent last year

iphone Mobile ad spending

A new PageFair report has shown that the rate of use has gone up by hundreds of millions of device users. According to a recent report based on a study by PageFair, a publishing consultancy, mobile ad blocking took off in 2015 to the point that it reached a massive growth of 90 percent when compared to the year before. The report indicated that by 2016, there were an estimated 419 million people using this mobile ad stopping software. This means that of the 1.9 billion smartphone users around the…

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