QR Code Press

Why every business needs a set of mobile marketing strategies in their game plan

03/15/201103/15/2011 Jennifer Goula

If you would have asked someone 10 years ago if mobile marketing was effective they would have answered yes. However, they would have been referring to outdoor advertising; billboards and truck side ads. Now if you talk about mobile advertising, people automatically refer to their cell phones or PDA’s. From being virtually an unheard of notion 10 years ago, mobile advertising has become an industry worth over 16 billion dollars. Over 80 percent of the nation’s population carries a cell phone. Statistics from 2006 showed that e-mail and telephone marketing…

Promotional goods with QR Codes

02/27/201102/25/2011 L. Green

MagiCubes, a promotional goods manufacture, recently added QR Codes to all their products as a way of attracting more customers, and for the current ones to be more actively involved. Developed by PTI Corporation, MagiCubes are 3D advertisements in the form of puzzles that come in various shapes. These images are in excellent graphics wherein they can be changed into various shapes. Some are in quite simple ones like cubes which can be iconic or 20 sided diamond while others have more creative signs such as beer and soda cans. These…

QuickMark’s new 2d app for Mac

02/23/2011 Jennifer Goula

Screenshot of QuickMark App at Mac Store

The new QuickMark now allows two-dimensional tags for the Mac OS X that can be bought for only $2.99 at the Mac App Store. The 2D tag enables the Mac to easily decipher URLs, location coordinates, address cards and plain texts. For the recently released QuickMark, it has a Quick Code format and is able to read both QR Code and Data Matrix, which are the standard 2D codes. Recently, the use of 2D codes has become very popular. They can now be found not only in the Internet but…

Join the QR Revolution!

02/09/2011 Sam Lambert

Smart phones have secured their place as the mobile device of choice all over the world. With the variety of applications available to smart phones – literally, an app for anything – users have access to new ways to pass time, get information, make purchases online, or update their social networking pages. With the prevalence of smart phone comes the increased usage of QR codes. Smart phones are beginning to come with pre-installed barcode reading applications. Android is looking to take the QR revolution to another level with the launch…

Using QR Codes to engage customers into learning more…

01/28/2011 John Montgallo

Many industries are beginning to implement QR codes as a means to directly connect with their consumers. The codes are a cost effective, eco-friendly way to advertise that specifically targets smart phone users. Businesses incorporating this method have seen success in increased traffic to their sites and overall exposure. The Mesob Ethiopian Restaurant in New Jersey is among the first in the restaurant industry to use QR codes. Vickie Smith-Siculiano, director of marketing, and her mother, Debi Smith, generated codes and put them on menus and placards around the restaurant.…