Will QR codes make it to the next level in mobile marketing?

Despite reports that QR code use has risen some 1,200% in the last year, the codes seem to have a long way to go if they want to be popular with the next generation. According to a recent survey conducted by Dubit, a research firm that has worked with children for more than a decade, QR codes may not be as popular as once believed. The new study was conducted in the UK with more than 1,000 British teenagers. The survey found that 72% of people between the ages of…

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Why every business needs a set of mobile marketing strategies in their game plan

Smart phone trend

If you would have asked someone 10 years ago if mobile marketing was effective they would have answered yes. However, they would have been referring to outdoor advertising; billboards and truck side ads. Now if you talk about mobile advertising, people automatically refer to their cell phones or PDA’s. From being virtually an unheard of notion 10 years ago, mobile advertising has become an industry worth over 16 billion dollars. Over 80 percent of the nation’s population carries a cell phone. Statistics from 2006 showed that e-mail and telephone marketing…

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New to the world of quick response code?

How To Scan a QR Code

  QR Codes may finally be breaking out to main stream services. More and more web design services are embracing Social Media and adding it into their web business. This now includes QR Codes. QR stands for quick response, because it will transfer data between electronic gadgets faster than normal bar codes. QR Codes are small, black and white squares that look like a barcode. They can hold over seven thousand characters of numeric code, over four thousand characters of alphanumeric code or almost three thousand characters of binary code.…

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QR Code scavenger hunts…the next big thing!

This year’s South by Southwest (SXSW) conference held in Texas will be home to vast array of talent spanning the film, music and interactive media industries. The conference, which is held annually, has long been a time for creatives to come together and share their latest innovations and discoveries. SXSW has been the host for several interactive media escapades in the past and this year is no exception. Meet-Meme, a company whose expertise is in personal branding through use of QR code trading cards, will be holding a scavenger-hunt event…

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Window stickers with printed QR Codes help consumers

A new QR (Quick Response) code marketing system for cars was recently unveiled by Web Tech Services, a well known web marketing company which is situated at the Dallas Fort Worth Metroplex. The QR system offers car deals and offers a inventory management system for the car dealership industry. QR codes are 2D barcodes which can be used for generating specific data. As an example, it can be used to direct a user towards a certain URL landing page that has complete info about a certain car. Web Tech Services’…

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