How to Protect Your Business When Moving Online Due to COVID-19

online business during covid19

2020 has been a strange year for a lot of business owners. Faced with a huge global threat of COVID-19, social distancing guidelines, and lockdowns that might have prevented many business owners from trading as normal, it’s no surprise that online business is booming more than ever before. The pandemic might have taken people out of stores, but in return, eCommerce saw a boost like never before. As more and more people stay safe at home and do their shopping online instead, many business owners are scrambling to get online…

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3 Most Valuable Mobile Marketing Tips for Small Business

mobile marketing tips

Mobile marketing is emerging as the most effective marketing technique via which small businesses can engage with its customer at any time of the day regardless of the location. In 2018, it was projected that 98% of U.S. based adults had smartphones. This is a stat that is consistent regardless of household income, race or gender. As a small business, it is critical to ensure your marketing strategy is a mobile first strategy. Why Mobile Marketing Works As a general marketing strategy, you would want to deploy the best marketing…

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How to Protect Your Business from Cybercrime

cybercrime security - cyber attack mobile

Cybercrime presents a serious financial threat for companies of any size. When sensitive information is stolen, or the company’s computers are hacked, the cost can be staggering – high enough to sink even the most financially stable businesses. And this goes doubly for small businesses, as 43% of cybercrimes target them, and a majority (almost 60%), go out of business within the first couple of months of being hacked. And it’s not just the damage to the company itself that you need to worry about; the cost of cybercrime is…

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New mobile payments solution launched by Ingenico Group

Mobile Payments service

Ingenico Group releases new point-of-sale solution designed for small businesses The Ingenico Group has announced that launch of a new point-of-sale system designed specifically for small businesses. The new solution is meant to help small businesses engage mobile consumers, providing them with the ability to accept mobile payments. The new point-of-sale system is a multi-channel solution that is called Smart TabletPOS and combines the company’s tablet-based point-of-sale technology with cloud-based tools that will allow small businesses to engage in the mobile commerce space more conveniently. Small merchants continue to look…

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AT&T study results show that small businesses are using more mobile

Mobile Marketing for Small Business Owners

The results of a recent survey by premier communications holding company, AT&T, called the “Small Business Technology Poll” have just been released, and they show that small businesses are continuing to use an increasing amount of the latest wireless technologies, such as 4G devices, tablet computers, and GPS navigation mobile apps. Within the poll, it was also discovered that 96 percent of small businesses are using wireless technologies as a part of their regular operations, and almost two out of every three of those businesses (63 percent) said that it…

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