M-commerce feature at Sears allows for unique returns and exchanges policy

Sears mobile commerce website performance

The retailer is now giving consumers the ability to use their smartphones to conduct these transactions from their cars. While returns and exchanges are typically considered to be the average part of a daily operation for most retailers, Sears has decided to try to use m-commerce in order to improve the convenience of the experience for its own customers. It has just announced the expansion of a service that is targeted toward its mobile shoppers. This will allow those shoppers to be able to use an m-commerce tool to be…

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M-commerce at Sears held back by Presidents Day banner

Sears mobile commerce website performance

Keynote Systems identified a slowing on the mobile optimized site due to the holiday ad. The sears m-commerce website added an add to its home page in order to advertise a Presidents Day sale, but according to Keynote, it only managed to decrease the site’s performance by adding a full second to the load time. When Sears changed its design, the company’s performance dropped considerably in the ranks. According to data from the Keynote Mobile Commerce Performance Index for the week that finished on February 17, Sears managed to do…

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