Virgin Media to launch augmented reality magazine this year

Virgin Media

Virgin Media, one of the largest and most influential communications companies in the world, has embarked on a new adventure with augmented reality. Partnering with content agency Redwood, Virgin Media has launched a new bi-monthly magazine whose pages will be filled with augmented reality experience. The magazine is part of a new customer interaction strategy coming from the company in which consumers are encourages to communicate with the company directly and through the use of mobile technology. The magazine works in conjunction with the Blippar augmented reality mobile application. The…

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Richard Branson backs Square mobile payment startup

Richard Branson

Mobile payment startup, Square, which is recognized for its board of directors that features big names such as Lawrence Summers, the former U.S. Treasury Secretary, now has another notable supporting its cause: Virgin’s Richard Branson, the U.K. billionaire. According to a spokesperson from Square, Branson has added his support by making what is being called a “multimillion” dollar investment into the company. The actual amount of this investment has yet to be disclosed. This is not an entirely new experience for Square, is it had previously received an investment of…

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