Mcommerce showing notable progress among retailers, according to new study

Mobile commerce

CrossView research has also shown advancement in consistent marketing promotions and social sharing. Multichannel mcommerce solutions and services provider, CrossView Inc., has just released the results of its Cross Channel Readiness survey for 2012, which examined the behaviors of retailers across a number of different categories in order to measure improvements and declines in online, in-store, mobile, and phone shopping. It performed this examination with a consistent brand experience in mind. The research this year showed that there has been a significant improvement in a number of vital areas when…

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Mobile marketing is the present, not just the future

Isis mobile commerce wallet

Those who say that it’s hasn’t arrived have missed its start. For several years, people have been saying that mobile marketing is on its way, and companies of all sizes have been taking part in various forms of its methods and techniques. Yet some still insist that it hasn’t yet arrived. Though it isn’t too late to begin mobile marketing, any brands that are still waiting for it to officially start before they begin to put their funds into it will only miss the prime opportunity to reach out to…

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