retail technology Archives

YouGov says wearable tech will play an important role in retail

04/14/201504/11/2015 Julie Campbell

As smartwatches enter the mainstream, retailers will need to embrace this technology in order to keep up. According to a recent statement made by YouGov, as wearable tech becomes a growing part of the everyday lives of the majority of the population, brick and mortar retailers are going to need to start to embrace what these devices have to offer in order to improve their in-store experience in a way that will allow them to compete with online-only merchants. The statement, made by YouGov director Russell Feldman, called wearables “an…

Mobile commerce is changing retail

11/16/201311/15/2013 Note From The Editor

Retailers are beginning to adapt and embrace mobile commerce The retail industry has been undergoing something of a revolution in recent years, sparked by the increasingly important role technology is playing in the lives of people around the world. Mobile technology, in particular, has come to play an important role in society and as more people rely on their mobile devices in their everyday lives, retailers are beginning to feel the pressure to accommodate the needs of these people more adequately. For most retailers, this means embracing mobile commerce and…