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The Value of Mobile Commerce

09/20/201409/19/2014 Note From The Editor

The world is becoming increasingly mobile-centric. A growing number of people are basing their lives heavily on mobile technology, using smartphones and tablets in their daily lives. As mobile devices continue to establish themselves as an integral part of modern society, the demand for mobile services and engagement is on the rise. Consumers want to be able to shop online with their mobile devices while also being able to make payments for goods and services from these devices at physical locations. The value of mobile commerce is primarily financial. The…

UK retailers set to tackle a mobile payments challenge

08/21/201408/19/2014 Stephen Vagus

UK is well prepared to embrace mobile commerce The United Kingdom may be more prepared to handle mobile payments than other countries in Europe. A new survey from Idealo shows that UK retailers have become cavalier with their support of mobile commerce. These retailers have seen new trends emerge throughout the UK, and many of these trends are having an impact on the behavior of mobile consumers. With new mobile payment services being introduced, more consumers are showing that they are willing to shop for and purchase products with their…

Report highlights trends in the mobile commerce field

08/11/201408/09/2014 Stephen Vagus

New report from yStats identifies trends in global mobile space Market research firm yStats has released a new report titled “Global M-Commerce 2014: Smartphones and Tablets.” The report sheds light on some of the new trends that are affecting the mobile shopping space. Notably, the report suggests that mobile shopping is having a major impact on the global retail industry. Mobile traffic to retail websites is on the rise and more retailers are beginning to feel the need to cater to an audience that is primarily mobile-centric. Tablets are beginning…

Retailers begin seeing positive results from their mobile commerce efforts

07/14/201407/12/2014 Stephen Vagus

Retailers using services from Unbound Commerce are finding more success in the mobile field Unbound Commerce, a provider of mobile commerce solutions for retailers, notes that those using its services have seen a significant rise in mobile revenue during the second quarter of this year. The company helps build and deploy dedicated mobile websites for those interested in supporting mobile payments. These mobile sites are vital in order to effectively engage mobile consumers. Businesses with sites that are not optimized for mobile viewing could be missing out on a major…

The Future of Mobile Commerce

07/12/201407/11/2014 Note From The Editor

Mobile commerce has become a powerful force in the business world. Smartphones are the most widely used electronic device in the world, so it was only a matter of time before commerce began to evolve to become more mobile-centric. As mobile technology continues to grow more prolific, new commerce structures are being formed to support the use of smartphones, tablets, and other devices. This will have a major impact on various business sectors and those that are unwilling to adapt could become a footnote in history, if not forgotten entirely.…