RESULTCO creates virtual store fronts with QR codes

As a part of its Detroit Storefront Project, RESULTCO is using empty store window display space in order to give QR codes to a creative, artistic, and highly commercial purpose. Each of these shopping display walls have been artistically designed to draw attention to various products and to encourage consumers to scan their associated QR codes in order to gain further information or make a purchase. The QR codes are accompanied by crisp, clear, and beautiful graphics that have a trompe l’oeuil effect. They are created with laser printing onto…

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