QR Code Detective: Realtors are in the perfect position to use barcodes

QR code real estate sale

Real estate marketing is an ideal opportunity to use quick response codes to their fullest potential. Among the many industries that have been achieving the greatest benefit from the use of the QR code is real estate, simply because of the nature of what is being sold and how the word is spread to potential buyers. Mobile marketing has become a critical component of a realtor’s ability to reach prospective buyers. As is the case in retail and in any other area that uses QR code marketing, there are ways…

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Mobile technology proves increasingly popular in real estate

Real Estate Agents Use Mobile Technology

Agents and agencies are continuing their investments into smartphone friendly marketing. The National Association of Realtors (NAR) has now completed their 2013-2014 Realtor Technology Survey to help to gain insight into the number of realtors who are spending on new forms of tech, such as mobile technology, in order to enhance their businesses. What they found is that spending was greater last year than it had been in previous years. This suggests that real estate agents are looking to mobile technology and other digital environments on an increasing basis in…

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Realtors adopt NFC technology along with QR codes

New Mobile Marketing Technology for Realtors

QR codes have become synonymous with real estate advertising. Realtors have taken a very keen liking to the mobile barcodes as they are able to connect with potential home buyers at all times of the day. The real estate industry was one of the earliest adopters of QR codes in Western society, which paved the way for the codes to see success in the realm of marketing. Realtors are beginning to look for more ways to connect with mobile consumers and may soon be turning to NFC technology. Strutt &…

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New spam regulations for SMS in India to become effective on September 27

SMS Mobile Marketing

According to a Telecom Regulator TRI notice, India’s new SMS spam regulations will go into effect on September 27, 2011. This comes on the heels of an announcement made by that nation’s Telecom minister, Kapil Sibal, which was made last month regarding SMS spam. It is the hope that through the new regulation, unsolicited bulk SMS providers will no longer be able to send these incessant mobile marketing messages. In August, Sibal had promised that this practice would come to a halt within six weeks, and this recent announcement shows…

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QR codes…the new mascot for the real estate business

Real estate agents were among the first in the U.S. to adopt QR codes on a large scale. Two years ago, the codes were all but unheard of, their use seemingly reserved for the advertising elite. However, when realtors began using them, more people were exposed to the codes and their popularity began to blossom. The codes were first used by small real estate agencies, as larger companies often tend to shy away from unfamiliar forms of promotion. Now, as the codes becoming ever more popular, the more prestigious real…

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