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QR codes initiative has officially been launched in Gainsville

QR codes initiative has officially been launched in Gainsville

Downtown project for bringing in new businesses is now underway in the Georgia city. The official release of the QR codes project on Main Street Gainesville, Georgia, has now occurred, and the city has started the initiative by posting the barcodes on two vacant buildings. The barcodes are located on empty buildings located right on the square, so that smartphone users can scan them. Regina Mansfield, the Main Street Manager, said that the primary focus of Main Street … Read entire article »

Filed under: Featured News, QR Codes

ERA Real Estate adopts augmented reality to connect with potential homebuyers

ERA Real Estate adopts augmented reality to connect with potential homebuyers

Augmented reality has gained a foothold in the real estate industry. The industry has been growing more attuned to technology over the past few years, attempting to utilize emerging technologies to catch the attention of potential clients who are inseparable from their mobile devices. Realtors were one of the earliest users of QR codes. The popularity of the codes today is partly due to the extensive use they saw in the real estate industry. Though … Read entire article »

Filed under: Augmented Reality, Featured News, Mobile Marketing, Trends, United States

Paatle launches new QR code initiative for the real estate industry

Paatle launches new QR code initiative for the real estate industry

Paatle, a technology startup launched in 2011, has announced that it will be adopting QR codes for a new initiative aimed at the real estate industry. The company will begin offering a new service called Paatle QR Codes, which will help realtors connect with consumers. Consumers will also be able to use the service to share properties with their friends and colleagues. Each property using the program will have its own, unique QR code that … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing, Trends, United States

Realtors looking to augmented reality to further connection with consumers

Realtors looking to augmented reality to further connection with consumers

In the U.S., the real estate industry has benefitted much from adopting mobile technology. A few years ago, realtors began utilizing data matrix codes known as QR codes. These codes enabled realtors to connect with potential home buyers without the need for physical presence. After seeing great success with the codes, some real estate companies are looking to further their use of mobile technology and have set their sights on augmented reality. At last week’s Real … Read entire article »

Filed under: Augmented Reality, Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Trends, United States

Property Cloud Inc. launches virtual listings to cater to mobile homebuyers

Property Cloud Inc. launches virtual listings to cater to mobile homebuyers

Property Cloud Inc. has announced that it has now gone mobile, providing professionals in the Canadian real estate marketplace with a new solution that is streamlined to help them with property listing marketing that will appeal to the rapidly increasing number of people who are using mobile devices to shop for homes. Homebuyers can use Property Cloud to obtain the information from MLS directly, complemented by video clips, images in high resolution, and with contact and … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing

Realtors adopt NFC technology along with QR codes

Realtors adopt NFC technology along with QR codes

QR codes have become synonymous with real estate advertising. Realtors have taken a very keen liking to the mobile barcodes as they are able to connect with potential home buyers at all times of the day. The real estate industry was one of the earliest adopters of QR codes in Western society, which paved the way for the codes to see success in the realm of marketing. Realtors are beginning to look for more ways … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Near Field Communications, QR Codes, United States

Real estate marketers take advantage of quick response codes and mobile apps

Real estate marketers take advantage of quick response codes and mobile apps

  Real estate brokers are beginning to take advantage of mobile marketing techniques such as quick response codes (QR codes) and apps in order to help them to sell properties.  As today’s consumers are used to being able to look into their purchases online before they actually fork over their cash – especially in the case of big ticket items – real estate agents and brokers are using this knowledge to better advertise properties and make it … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes