Radisson launches new social media marketing campaign driven by QR codes

Radisson Edwardian Hotel Chain QR Code Campaign

  Social media is universally recognizable. More people are connected to some form of social network than ever before, partly due to the expansion of mobile technology. The extreme popularity of social media sites has never been more apparent to businesses that are beginning to adapt to a changing world, both socially and technologically. Now social networks have become a popular venue for marketing campaigns, particularly those looking to capitalize on interactivity through the use of QR codes. Radisson Edwardian, a prominent hotel chain in the UK, is one such…

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Providing a unique dining experience is just a scan away!

Mobile technology is beginning to influence the way more businesses function. As technology becomes more advanced, companies have to account for changes trends and expectations. Failing to do so could mean the inability to compete in a field that is becoming more reliant on mobile devices. QR codes, in particular, are becoming a vital marketing tool. While the codes have been used by a number of industries for many years now, the restaurant business has only recently taken to using the codes. Radisson Edwardian, one of the most prestigious hotel…

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