B2B marketers may find significant benefit with QR codes

QR Codes Business Cards

B2B marketers are beginning to learn that the rules that have been discovered about social and mobile media techniques – such as the fact that they must continue to be properly adapted to their target market – can also be applied with QR codes. For that reason, experts have been coming up with various ways in which QR codes can be used for B2B marketing purposes. These uses range from everything from business cards to social media. It also involves all of the hand-out materials at trade shows. Everything from…

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