Using QR codes linked to product demos are proving to be great marketing tools

Pacific Natural Foods, a provider in organic food and beverages, will be incorporating QR codes to better engage their customers. They will use the codes as a means of bringing their products, recipes and cooking demos to consumers at large. Pacific Natural Foods will be showcasing the codes at their booth during the Natural Products Expo West this weekend. QR codes have long been used as a tool for marketing but Pacific Natural Foods wants to do more with them than just sell product, they want to educate consumers about…

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Codes showing up all over the place!

QR codes are beginning to get a lot of attention from print media. Magazines have been using them extensively in advertisements and as a method to drive subscriptions. Newspapers have been taking an interest in the codes in an effort to bridge the gap between online and print content. QR is adding a new facet to consumer engagement and publishers are putting the codes to the test. The Washington Post is the most recent addition to those using QR codes. Many newspapers have been using the QR codes to drive…

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