It can be difficult to find apartments in a big city. It can be even more difficult to find an affordable one. As mobile technology progresses and becomes increasingly embedded into people’s lives, new methods for apartment hunting are cropping up. Habitat Hunters, a real estate service provider for Austin, Texas, has long aided apartment seekers in their efforts. Now, they are adopting QR codes to better serve a new generation of clients that can’t seem to put their phones down. Habitat Hunters was the first real estate and apartment…
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Everyone should have a little QR code in their daily diet
The food industry is making use of QR codes more these days. Pul Foods, a leading manufacturer of nutritious cereals and snacks, has announced that they will be partnering with Altimo, a software development firm that makes specialized landing pages for businesses. Pul Foods will be using the codes on their packaging and, using Altimo’s software, will construct landing pages that will offer product information and other digital content. Pul Foods will begin using the codes as part of the launch of their most recent snacks. Company CEO, Dr. Deepa…
Read MoreMedical journal linked to unique content makes it’s premier
The medical journal, NEUROSURGERY, will be featuring QR codes in their April 2011 issue. Readers will be able to gain access to additional online content by scanning the codes with their smart phones. The journal is using the codes to fill the gap between print and online content. The codes will help enhance reader experience for those that enjoy the traditional hard copy. Print media has been competing with digital content for some time now. With users able to access content quickly through the Internet, fewer are making use of…
Read MoreCompany enjoys success with QR Code promo
Stemlit Growers, a Washington based provider of organic fruits, was one of the first companies to adopt QR codes in early spring of last year. They began using the codes before they became popular and have enjoyed the attention their produce has been getting since implementing the codes. Now, Stemlit is taking their mobile marketing campaigns to the next level by adding QR codes to in-store displays and point-of-sale materials. The 2d codes can be scanned with any smart phone that has a barcode reading application. They originated in Japan,…
Read MoreWhy every business needs a set of mobile marketing strategies in their game plan
If you would have asked someone 10 years ago if mobile marketing was effective they would have answered yes. However, they would have been referring to outdoor advertising; billboards and truck side ads. Now if you talk about mobile advertising, people automatically refer to their cell phones or PDA’s. From being virtually an unheard of notion 10 years ago, mobile advertising has become an industry worth over 16 billion dollars. Over 80 percent of the nation’s population carries a cell phone. Statistics from 2006 showed that e-mail and telephone marketing…
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