qr codes in business Archives

QR codes may be the best gift for the holiday season

12/05/201112/05/2011 Sam Lambert

The holidays are coming and those still struggling to find a steady job may be feeling the stress associated with the season. For some, the gift of a job is at the top of their list, but such a gift is often beyond the power of the average consumers. There is, however, a new way to help give job seekers an edge over the competition. QR codes are well known within the marketing world and have gained a great deal of renown in the field. The same marketing strategies used…

Realtor brings more innovation to the use of QR codes

09/17/201109/17/2011 Jennifer Goula

Realtors were among the first to adopt QR codes when they began showing up in the U.S. The codes provided agents with an easy way to market to mobile consumers, allowing agents to have an uninterrupted presence with potential buyers. Embracing mobile marketing has proven to be a boon for the real estate business, as new marketing techniques have enabled agents to reach out to more consumers. As QR codes enter the mainstream, however, simply applying the codes to pamphlets and signage is not enough, spurring realtors to come up…

QR Code Scanning Connects in Business

04/18/2011 Stephen Vagus

QR codes are making their presence known around the world. Originally developed by Denso Wave, a subsidiary of Toyota, the codes were used to track inventory. Few thought that marketers would find them useful in any capacity, but they have displayed their versatility in the world of advertising time and time again. They have found their way on billboards, packaging, business cards and a variety of other products. The codes have also been used in marketing campaigns for some of the biggest companies in the world, and as a way…

An educated consumer is a better consumer

04/14/2011 Jorge Gonzalez

The organic food industry has is becoming increasingly integrated with the digital world. Many growers are establishing their presence on social networking sites, hoping to appeal to a new generation that is increasingly health and environmentally conscious. As mobile technology begins to play a more integral role in connect with today’s consumers, companies are opting to bridge the gap between their online presence and physical product. Classic Salads LLC, a leading supplier of baby leaf salads, has announced that they will be using QR codes as part of their retail…

Out with the old and in with the new!

03/24/201103/24/2011 Sam Lambert

America may be on the brink of a technological revolution. Mobile marketing is exploding here in the United States; and the use of QR Codes is starting to be seen everywhere. Now, we will be going to the next level; the ability to make mobile payments through tWallet and mVoucher. These are two new payment platforms that may be on the next Smartphone you purchase. Even though a survey showed that most people are uncomfortable with the idea of paying for things with their phones. It is basically the same…