Well.ca launches Canada’s first QR code pop-up store in Toronto

Virtual Store

Well.ca, an online retailer based in Canada, is set to bring virtual pop-up stores to North America this month. The company has announced that Canada will be home to North America’s first pop-up store, which will feature a wide line of products, each associated with their own QR code. The store will be located in downtown Toronto and will be open through the end of April. Consumers will be able to find a wide range of products at the store from brands like Tide, Crest and Head and Shoulders. Pop-up…

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Shoot Systems announced QR code functionality for its photo marketing services

Mobile Marketing

Shoot Systems, a photo marketing agency based in the United Kingdom, has announced that its services will offer QR code functionality. The company has taken an interest in QR codes for their ability to connect with consumers. This interest was sparked by seeing the sheer number of people in the UK with smart phones and other mobile devices. Shoot Systems believes that nearly any marketing campaign can be enhanced to be more effective through the use of QR codes. Mobile marketing is nothing new, but the concept has been growing…

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Crow Wing County implements QR codes to get feedback from residents

Crow Wing County in Minnesota

QR codes have made their way to Crow Wing County in Minnesota, where they are being used on local hiking trails. The codes are being used by county officials who are looking for feedback from hikers as well as others throughout the area. County officials believe that many residents will find the codes useful as a large portion of them own smart phones and other mobile devices. Thus far, county administrator Tim Houle claims that the feedback regarding the codes has been positive. The codes can be found at various…

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Effective use of QR codes lacking amongst businesses, could leave consumers with a poor taste for mobile technology

qr code

Mobile technology has become a very important part of a consumer’s life. As such, businesses are beginning to incorporate this technology into their marketing and promotion schemes at a rapid pace. QR codes have become a popular tool in the endeavor to connect with tech-savvy consumers. Though the codes are relatively simple to use, many companies are having trouble using the codes effectively. The codes’ inherent simplicity has deceived many businesses into believing that they can create a code, stick it on an advertisement, and then forget about it. Such…

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Handy launches new fish tracking program to promote sustainability

Fish Sustainability Tracking with QR Codes

As QR codes reach critical mass in the world of marketing, they are spilling over into other industries and ventures. The codes are finding their way into just about every situation, including sustainability. Specialty seafood retailer Handy has adopted traceable QR codes for their new artisanal fish program for restaurants. Handy has a reputation being meticulous about its products, making extraordinary effort to ensure quality and freshness. The company’s new program is designed to show consumers where its supply of grouper comes from and what was done to it after…

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Jetshop launches new pop-up store in Stockholm, Sweden

QR Code Mall

Jetshop, an e-commerce system development company, has launched a new QR coded store in Stockholm, Sweden. The concept of QR code stores, or pop-up stores as they are often called, is becoming quite popular. These stores have no physical merchandise; rather products are features as pictures. Each of these products have their own QR code, which allows consumers to make purchases using their smart phones or other mobile devices. Jetshop hopes that the new store will catch the attention of tech-savvy consumers. The store is located in the Stockholm Central…

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QRDevices launches new service to help pet owners find their missing animals

QR Code Pet Tag

QRDevices, a company specializing in QR code related services, has announced a new service that will let pet owners track down their missing pets with the help of social media. Dubbed QRPetLink, the service will allow pet owners to create their own QR codes and engrave these codes on collars or tags. The codes are linked to a Facebook group that is exclusive to people using the QRDevices service. Through this group, pet owners will be able to enlist the help of other pet owners in tracking down lost animals.…

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Constant Contact launches new marketing service that uses QR codes to help businesses connect with consumers

QR Code Service

Constant Contact, an online marketing firm, has announced a new tool to help businesses and non-profit groups to connect with consumers. The company’s new tool, called Scan-to-Join, will allow businesses to create their own QR codes and attach them to sign-up forms. Using these forms, consumers can sign up for newsletters and other kinds of mailing lists that offer some kind of information. QR codes have been used in this way before by other companies to varying degrees of success. By using QR codes, Constant Contact believes that businesses will…

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NM Incite studies the increasing discussions concerning QR codes online

QR Codes shopping for men

Social media intelligence firm NM Incite has taken an interest in QR codes. Though QR codes are nothing new, having been developed more than a decade ago, they have only recently been getting more attention from marketers. This attention shot QR codes into the limelight, and consumers around the world have been encouraged to make use of the codes in some way. Because the codes are so easy to use, they have a wide appeal to several industries. The codes have become very popular with businesses, but NM Incite claims…

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Leading law firm to use QR codes from Vizibility as a way to connect with clients and colleagues

QR Code Legal Uses

In the legal world, reputation and history have great meaning. Attorneys rely on their reputations to attract new clients just as much as consumers use this reputation to find an attorney they can count on. As the world grows more attuned to mobile technology, people are becoming less keen on doing research themselves. So, leading law firm McCarter & English has announced that it will be using Vizibility’s online identity management platform as a way to give consumers access to attorney information. Vizibility is an identity and search platform that…

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Rock the Vote looks to inspire young people to vote by using QR codes

QR Code Tshirts

As presidential campaigns begin to pick up steam in the U.S., QR codes are likely to play a significant role in getting young, tech-savvy people to vote. Popular non-profit group Rock the Vote has teamed with clothing brands Junk Food and Threads for Thought to launch a new QR campaigned aimed at bolstering the political power of young generations. Rock the Vote has created a series of QR codes that will be branded on shirts from both clothing companies. The group believes that these codes are popular amongst young people,…

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