QR code social media partnership between Justin Wilson and Meet-Meme.com

Justin Wilson, the IZOD IndyCar Series driver

New branding initiative has been established with the IZOD IndyCar Series driver. Justin Wilson, the IZOD IndyCar Series driver, now has his own customized QR code, which gives fans the opportunity to follow him across each of the social media platforms that he uses. This effort is in partnership with Milwaukee based Meet-Meme.com. Meet-Meme.com is a social media trading card company, and is now teamed up with the driver behind the wheel of the number 18 Sonny’s Bar-B-Q Honda for Dale Coyne Racing. The QR code has been designed to…

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QR codes taking important place in social media marketing

QR code social media

A wave of new mobile apps are starting to integrate Facebook, Twitter, and barcodes Smartphone marketers are rapidly discovering the power of QR marketing are coming up with innovative new ways to integrate their use with the already recognized strength of the social networks. For example, the Denso Wave Company based in Japan has just selected the QR Blaster app in order to generate the barcodes for Facebook. That application is already being used by many companies and individuals through its web based format, with 45 different options available which…

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Shelter pets benefit from QR codes through the Purina ONE initiative

Purina QR Code Campaign

Purina ONE has announced the start of two new initiatives to help benefit pets living in shelters, including one involving the use of QR code stickers which can be found on the front of packages of its dry cat food. Every time one of the barcodes is scanned, Purina ONE will give a donation of $1- up to a maximum of $30,000 – to feed pets living in shelters. Furthermore, the “Bowl-by-Bowl” program is starting at the Facebook page for Purina ONE, allowing its visitors to take simple quizzes that…

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Diesel brings a very social QR code campaign to shops

Diesel Clothing QR Code Campaign

Mobile marketing is becoming popular all over the world. As more people turn to smart phones and other mobile devices to enhance their daily routine, more advertisers are tapping into new ideas to reach a mobile audience. Fullsix, a far-reaching marketing communications group in Europe, has launched a new QR code campaign for fashion brand Diesel. The campaign aims to integrate social media with the point of sale is stores. Many companies have been ramping up their presence on social networks like Facebook and Twitter. Consumers are constantly connected to…

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Easy and cheap ways to give your business a fresh look

Big name businesses are starting to use new marketing techniques for advertising. Companies are realizing that if they want to reach certain age groups, or crowds, then they have to reach out to them at their level. Just putting an ad on television or in a magazine won’t do it anymore. Companies have done everything they can think of to catch your attention during an advertisement. They’ve used famous actors and sports figures, done slap-stick comedy, and they’ve even used babies, senior citizens and animals. But all of that is…

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How companies are spending their marketing dollars in 2011

For small to medium sized businesses, it is expected that these will increase their spending on digital advertising and marketing this year as compared to the previous one according to the Outlook report for 2011 released by Borrell Associates. In this report, 2,800 owners of SMBs were surveyed and results indicate that 84% of them will be spending on digital advertising while 53% will increase this part of their budgets. Results further indicate that a 30% growth is expected on the amount that these companies will spend on social media…

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Social media and QR Codes

With QR codes beginning to play a larger role in both marketing and everyday life, a number of companies that specialize in QR code generation have been cropping up. Typically, anyone can find a free code generator on the Internet, but SocialQRcode is offering a more involved approach with their service. The company fancies itself as the first QR generator that is designed specifically for social sharing via social networks. Offering its services for free, SocialQRcodes allows users to link codes to their Facebook, YouTube, or Twitter accounts. Codes can…

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