QR codes are generating mixed results when printed on resumes

Resumes with QR Codes

While some job hunters are finding luck with quick response codes, this is far from universal. There has been a considerable amount of controversy that has arisen regarding the appropriate and effective use of QR codes, ranging from whether or not it is appropriate to add them to tombstones to whether or not consumers are even interested in scanning these barcodes when they are added to posters and print ads. One of the areas in which there has been the largest amount of conflict has been in their use on…

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QR codes on résumés give job seekers an appealing advantage

QR Code

Employment hunters can attract employers using smartphones by adding a barcode to their résumés. Consumers are becoming accustomed to seeing QR codes on products and advertising wherever they look, but now these smartphone barcodes are starting to appear in new and unique places, such as résumés. Adding these black and white squares can give a standard CV a significant boost. These scannable barcodes make a résumé more noticeable, so that they stand out among the rest of the applicants for a position, but they also provide a job hunter with…

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Unemployed man uses QR code sandwich board in his job hunt

A Canadian man has found a unique new way to use QR code marketing, by printing one onto a sandwich board and walking the streets of Toronto in a desperate attempt to try to find a job. The man, 42-year old John Currie, is a motion graphics producer who is out of work and who decided to use this marketing tool to allow potential employers to scan the code to that they may view his website, on which his 2012 demo reel is accessible. Currie (twitter handle @thatQRcodeguy) explained that…

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Adidas replaces recruiters with QR codes

Adidas

As the world of recruiting becomes more competitive, companies are beginning to feel the need to adopt new technologies as a way to reach out to potential talent. There is one trend amongst consumers that makes it simpler for recruiters to find new candidates for the companies they represent: Smart phones. With smart phones playing a bigger role in everyday life, companies have begun adopting mobile technologies that are geared toward engaging smart phone users. The best piece of mobile technology is widely believed to be QR codes. Adidas, a…

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QR codes may be the best gift for the holiday season

Mobile Marketing News

The holidays are coming and those still struggling to find a steady job may be feeling the stress associated with the season. For some, the gift of a job is at the top of their list, but such a gift is often beyond the power of the average consumers. There is, however, a new way to help give job seekers an edge over the competition. QR codes are well known within the marketing world and have gained a great deal of renown in the field. The same marketing strategies used…

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