QR codes are generating mixed results when printed on resumes

Resumes with QR Codes

While some job hunters are finding luck with quick response codes, this is far from universal. There has been a considerable amount of controversy that has arisen regarding the appropriate and effective use of QR codes, ranging from whether or not it is appropriate to add them to tombstones to whether or not consumers are even interested in scanning these barcodes when they are added to posters and print ads. One of the areas in which there has been the largest amount of conflict has been in their use on…

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QR codes on résumés give job seekers an appealing advantage

QR Code

Employment hunters can attract employers using smartphones by adding a barcode to their résumés. Consumers are becoming accustomed to seeing QR codes on products and advertising wherever they look, but now these smartphone barcodes are starting to appear in new and unique places, such as résumés. Adding these black and white squares can give a standard CV a significant boost. These scannable barcodes make a résumé more noticeable, so that they stand out among the rest of the applicants for a position, but they also provide a job hunter with…

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Unemployed man uses QR code sandwich board in his job hunt

A Canadian man has found a unique new way to use QR code marketing, by printing one onto a sandwich board and walking the streets of Toronto in a desperate attempt to try to find a job. The man, 42-year old John Currie, is a motion graphics producer who is out of work and who decided to use this marketing tool to allow potential employers to scan the code to that they may view his website, on which his 2012 demo reel is accessible. Currie (twitter handle @thatQRcodeguy) explained that…

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Adidas replaces recruiters with QR codes

Adidas

As the world of recruiting becomes more competitive, companies are beginning to feel the need to adopt new technologies as a way to reach out to potential talent. There is one trend amongst consumers that makes it simpler for recruiters to find new candidates for the companies they represent: Smart phones. With smart phones playing a bigger role in everyday life, companies have begun adopting mobile technologies that are geared toward engaging smart phone users. The best piece of mobile technology is widely believed to be QR codes. Adidas, a…

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QR codes may be the best gift for the holiday season

Mobile Marketing News

The holidays are coming and those still struggling to find a steady job may be feeling the stress associated with the season. For some, the gift of a job is at the top of their list, but such a gift is often beyond the power of the average consumers. There is, however, a new way to help give job seekers an edge over the competition. QR codes are well known within the marketing world and have gained a great deal of renown in the field. The same marketing strategies used…

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QR codes could be a boon for recruiters in the age of technology

QR Code

QR codes are beginning to diverge from their tried and true place in the marketing world. While many companies are beginning to take notice of how well the codes perform in a marketing capacity, they are also realizing how useful the codes can be for recruiting purposes. Earlier this year, British secret service agency MI5 used QR codes to look for new talent. Their effort seems to have inspired others in the world of business to do the same. As technology begins to play a more prominent role in society,…

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QR coded talking heads make their way to Thailand in new marketing campaign from Trident Gum

Trident QR Code Campaign

“Talking Heads” is a term most often used in reference to political figures and news broadcasters. In the world of marketing, it means a new way to engage consumers with QR codes. It started with Victor Petit, an art direction and multimedia graduate from Sup de Pub ins France. When applying for jobs after graduation, Petit plastered his face on resume and cut out a box where his mouth should be. In its place was a QR code, which could be scanned to activate a video in which Petit would…

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Me, Me…notice ME!!!

It has been said that necessity is the mother of innovation. In trying economic times, this indeed seems to be true. Technology continues to progress and becomes more integrated with everyday. More people are making use of mobile devices today than ever before in the past. Of the multitude of mobile technologies available today, QR codes are standing out rather prominently. While technology may not be making everything easier, tools like QR codes are enabling people to perform in a much different capacity than in the past. The global recession…

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How to stand out of the crowd with new QR code resume service

Vizibility, a company that specializes in personal branding, is now offering QR codes as part of their SearchMe service. SearchMe links to Google search results regarding the person they are connected to. Vizibility is determined for the links to be connected to more than 5 million professional profiles and business websites within the next 5 years. The company wants to help provide new mobile features to career professionals and job seekers and they believe that QR codes will help in the long run. Adding a QR code to a resume…

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