QR Code Press

Super Bowl advertisers use QR codes in commercials

02/01/2012 Jesse Collins

During this Sunday’s airing of the 46th Super Bowl some advertisers will be using QR codes in the commercial that will be played to help reach consumers on a deeper level. For example, Go Daddy will be showing an ad that is 30 seconds long and will star Danica Patrick, the auto racing driver, as well as a lineup of the Pussycat Dolls pop girl group, who will be accompanied by a QR code that will be displayed onscreen. These advertisers are hoping to take advantage of what many people…

QR codes mingle with volleyball as UK Olympic hopefuls pick up sponsorship

08/14/201108/14/2011 Sam Lambert

QR codes are making their way to the 2012 Olympics and will be displayed on all British volleyball teams hoping to earn their spot in the massive competition. Volleyball players are well known for adorning their bronzed skin with various advertisements and sponsorship logos. These often come in the form of temporary tattoos. With the Olympics swiftly approaching, however, British teams are looking for more interactive forms of promotion than simple tattoos. One team, in particular, has set its sights on QR codes. Zara Dampney and Shauna Mullin, both acclaimed…

California band’s QR promo is a hit with the fans

04/11/201104/11/2011 Jorge Gonzalez

QR codes are gaining steam all over the U.S. So much so, that the codes are becoming commonplace. As people’s familiarity with them grows by the day, the more they take advantage of all the blocky barcodes have to offer. The codes are becoming the weapon of choice for many advertisers as they look to tackle the emerging mobile market. As QR codes become more prevalent, web developers and marketers are keen to find new venues for the codes. Such is the case in Fresno, California. Anchored Web Solutions has…

What one business owner is doing with QR codes to help animals

04/05/2011 Stephen Vagus

QR codes are becoming increasingly popular in the U.S. and more companies are using them to engage their customers in a new way. Jennifer Liu, owner of Fuzzy Nation has just recently begun using QR codes as part of their latest campaign. We were able to get in touch with Jennifer and get her take on the codes. Can you tell me about your business? We are a wholesaler, branding and design company. We license Fuzzy Nation branded designs to manufacturers of house ware, giftware, handbags, accessories and watches. We…

New enterprise with fresh opportunity for all types of businesses

03/30/2011 Sam Lambert

AngelPad, a platform connecting ambitious startups with enterprising investors, held another of their famous Demo Days yesterday. Thirteen promising companies, ranging from car insurance to search engine startups, were presented to more than 100 potential investors. The thirteen were chosen from amongst a pool of more than 800 applicants. A number of companies that were represented at AngelPad’s Demo Day made use of QR codes. Many marketers are beginning to rely on the codes as a way to engage consumers as mobile technology becomes a more integrated part of their…