qr code marketing ideas Archives

Well.ca launches Canada’s first QR code pop-up store in Toronto

04/03/2012 Stephen Vagus

Well.ca, an online retailer based in Canada, is set to bring virtual pop-up stores to North America this month. The company has announced that Canada will be home to North America’s first pop-up store, which will feature a wide line of products, each associated with their own QR code. The store will be located in downtown Toronto and will be open through the end of April. Consumers will be able to find a wide range of products at the store from brands like Tide, Crest and Head and Shoulders. Pop-up…

A consumer frame of mind…

05/26/201105/22/2011 Jesse Collins

Mobile marketing has emerged as one of the most innovative and successful avenues for companies looking engage consumers who are becoming more reliant on their smart phones. As more companies begin to launch their own mobile marketing strategies, QR codes have become the clear champion in these efforts. The codes have an obvious appeal to businesses looking to capture the attention of tech-savvy consumers – indeed, the codes are visually striking. However, the codes are not being seen the same way by both businesses and consumers. QR codes have been…

When nature and technology collide

04/28/2011 Stephen Vagus

When one thinks of horticulture, images of QR codes may be the last thing that comes to mind. The gardening and mobile technology worlds are rarely seen mingling, but Hortycode, a company specializing in QR codes for plants, is looking to bridge the gap between the natural and technological worlds. The company is printing QR codes on a nearly indestructible, waterproof paper that can be used as signage for plants in stores, nurseries or gardens. The codes will link to information regarding the plant they are associated with. The information…

Providing a unique dining experience is just a scan away!

04/13/2011 Stephanie Beck

Mobile technology is beginning to influence the way more businesses function. As technology becomes more advanced, companies have to account for changes trends and expectations. Failing to do so could mean the inability to compete in a field that is becoming more reliant on mobile devices. QR codes, in particular, are becoming a vital marketing tool. While the codes have been used by a number of industries for many years now, the restaurant business has only recently taken to using the codes. Radisson Edwardian, one of the most prestigious hotel…

Tips on getting your resume noticed

04/10/2011 L. Green

Mobile technology is undoubtedly becoming a dominant force in the world of advertising. Smart phones and other mobile devices are allowing people to conduct business from wherever they are at any moment. Even a global economic recession could not hinder the spread of mobile technology and today more people are using it than ever before. As the technology becomes more mainstream, these people are asking “What else can it do?” QR codes are one of the marvels of the mobile industry. Originally developed in Japan as a way for companies…