Mindshare Technologies announces more user-friendly QR code feature

Mobile Marketing Analytics

Mindshare Technologies has announced the launch of a new QR code feature that is very user friendly, and that this will be the latest addition to its enterprise feedback management platform, which has been called one of the best in the industry. This new support for QR codes makes it possible for Mindshare’s clients to provide a simple method for their customers to give immediate feedback about their experience with the business and the products. The QR codes connect the customer with a mobile optimized survey that can be accessed…

Read More

QR codes will soon reach omnipresence

QR Code Analytic Company

Quick response codes (QR codes) are not a new technology, but until mobile commerce found its place through the use of smartphones, the use of the barcodes had not been widespread. Now, as smartphones have become extremely common, QR codes are appearing everywhere and marketers are beginning to tap into their true potential. QR codes provide the user with a highly convenient opportunity to gain further information on a certain topic, or to otherwise interact with a company, brand, or offering. With a simple scan of the code using any…

Read More

New app to help businesses manage mobile campaigns

QR Code Analytics

A new mobile application is letting companies manage their QR code campaigns as well as create new, engaging content for their mobile sites. Zappit, a leading QR code campaign management platform, recently launched the application of the same name. The app lets companies manage their campaigns from the smart phones or other mobile device. As business and mobile technology continues to become entangled, the ability to keep track of marketing campaigns has become invaluable. Zappit allows companies to keep track of real time engagement activity, customize mobile websites connected to…

Read More

Email…just another way to get your QR code out there

QR Codes mobile commerce used by mail service

The mobility of consumers is having a dramatic effect on the digital world. Before smart phones really became popular, the Internet was a mostly passive experience. Now, companies have to make changes to their websites and other digital content to better accommodate mobile users. If websites are not optimized for mobile viewing, consumers are likely to pass them by, unwilling to devote the time necessary to navigate the large, cumbersome pages on their mobile device. Companies have also had to find new ways to connect with mobile consumers, leading them…

Read More

Why pay to generate a QR code when you can get it for free!

Free QR code

Crouser & Associates, a business consultation firm, has published a new survey of the printing industry. The firm studied the operations of 124 printers from around the U.S., paying special attention to the company’s pricing policy on their QR code services. The survey found that 50% of printers charge for code generation, with prices ranging from $5 to $500. Only 25% do not charge for generating the codes, with another 17% considering fees in the future. As QR codes have become more popular in the marketing and social world, many…

Read More