The acceptance of QR codes has been slow going. It is no surprise that, given their versatility, the codes have been popular with companies both big and small, but their use with individuals has been lackluster. Earlier this year, a report was released that showed the rate of usage for the codes had gone up by 1,200% in 2010. The results of that report, however, may belie the fact that the codes had previously been non-existent or otherwise unavailable for scanning. There are indicators that the codes are becoming more…
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New mobile marketing services increase offering QR code analytics
JSP Media, a marketing and web development company based in Elliot City, Maryland, are now offering a mobile site and QR code design service. As mobile technology becomes more prevalent, the importance of mobile-optimized websites is becoming clear. More businesses are beginning to incorporate mobile technology into their operations, hoping to take advantage of the boom in smart phone use and the emergence of other mobile devices. QR codes are playing a big role in changing the way companies interact with consumers. The black and white barcodes can be printed…
Read MoreOut with the old and in with the new!
America may be on the brink of a technological revolution. Mobile marketing is exploding here in the United States; and the use of QR Codes is starting to be seen everywhere. Now, we will be going to the next level; the ability to make mobile payments through tWallet and mVoucher. These are two new payment platforms that may be on the next Smartphone you purchase. Even though a survey showed that most people are uncomfortable with the idea of paying for things with their phones. It is basically the same…
Read MoreMobile marketing with QR codes are taking over the ad biz
Big name companies are bringing QR Codes to mainstream advertising. Several businesses are now utilizing this new technology to grab potential mobile customers. Home Depot, Bed Bath and Beyond, Thwapr, HBO and Dick’s Sporting Goods, are just a few of the companies that have integrated QR Codes into commercials, mailed advertisements and movies. Marketing has another avenue now; beside the normal television, or radio spot. QR Codes are starting to burst onto the scene everywhere lately. A survey shows that in the last six months of 2010, the scanning of…
Read MoreThe three S’s of mobile marketing today: Shop, Socialize and Scan!
With well over 5 billion people subscribing to mobile services, it’s no wonder that the mobile internets use has gone ballistic. Mobile internet is growing bigger, faster than traditional desktop internet did; and use of mobile internet is driving the mobile device growth rate at a phenomenal speed compared to any past (computer) technology. The newest technologies are merging the digital and physical world; with real-time speed. It’s hard to believe that the first mobile phone call was made back in the 1970’s. It is equally hard to imagine…
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