Smartphones can make you a “morning person” with QR codes to shut off your alarm

qr code apps

QR codes are now a part of the morning routine Many people find it extremely hard to get out of bed in the morning, but a new Android app will help them using QR codes that must be scanned in order to shut off the noise of the alarm clock. These days, it is rare to hear about people who are happy to spring out of bed in the morning. Instead, it’s more common to hear that they are such sound sleepers or get such a broken rest that even…

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Steely Eye Digital Media shows 23% of London advertisements not mobile optimized

QR Code Scanning

QR Code scanning stats in London QR codes are becoming a common sight throughout the London transportation system. The codes often accompany large advertisements. The codes adorn billboards as well as posters found in the subway network and have been relatively successful among tech-savvy consumers. It has been difficult for marketers to encourage consumers to scan QR codes with their mobile devices lately. While there seems to be no shortage of smart phones capable of scanning the codes, consumers have shown little to no interest in using them. In London,…

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Lufthansa adopts QR codes as the insignia for its fleet of planes

QR Code Campaign Lufthansa

QR codes are making travel a little easier QR codes have become a staple in mobile marketing around the world. They first grew in popularity in Japan, the land of their birth, but quickly spread to other countries where they were used in marketing campaigns designed to engage tech-savvy consumers. Though the codes have been used in numerous industries, the travel industry has had the most difficult time in incorporating the mobile technology. This difficulty is most apparent in the efforts of airlines. These companies have attempted to make QR codes…

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Well.ca launches Canada’s first QR code pop-up store in Toronto

Virtual Store

Well.ca, an online retailer based in Canada, is set to bring virtual pop-up stores to North America this month. The company has announced that Canada will be home to North America’s first pop-up store, which will feature a wide line of products, each associated with their own QR code. The store will be located in downtown Toronto and will be open through the end of April. Consumers will be able to find a wide range of products at the store from brands like Tide, Crest and Head and Shoulders. Pop-up…

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Norton Labs launches new QR code scanner that can protect from malicious content

QR Code Scanner

QR codes have not only become popular amongst businesses, they have also become a very useful tool for hackers. The codes have piqued the interest of smart phone users in the U.S. for the last four years, becoming more popular with each successive year. Hackers have seen this rise in popularity as a great opportunity to get their hands on people’s sensitive information. Recently, QR codes linked to malicious content, such as malware, have been becoming more common. Acclaimed security company Norton has released a new QR code scanning application…

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Shoot Systems announced QR code functionality for its photo marketing services

Mobile Marketing

Shoot Systems, a photo marketing agency based in the United Kingdom, has announced that its services will offer QR code functionality. The company has taken an interest in QR codes for their ability to connect with consumers. This interest was sparked by seeing the sheer number of people in the UK with smart phones and other mobile devices. Shoot Systems believes that nearly any marketing campaign can be enhanced to be more effective through the use of QR codes. Mobile marketing is nothing new, but the concept has been growing…

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Crow Wing County implements QR codes to get feedback from residents

Crow Wing County in Minnesota

QR codes have made their way to Crow Wing County in Minnesota, where they are being used on local hiking trails. The codes are being used by county officials who are looking for feedback from hikers as well as others throughout the area. County officials believe that many residents will find the codes useful as a large portion of them own smart phones and other mobile devices. Thus far, county administrator Tim Houle claims that the feedback regarding the codes has been positive. The codes can be found at various…

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Effective use of QR codes lacking amongst businesses, could leave consumers with a poor taste for mobile technology

qr code

Mobile technology has become a very important part of a consumer’s life. As such, businesses are beginning to incorporate this technology into their marketing and promotion schemes at a rapid pace. QR codes have become a popular tool in the endeavor to connect with tech-savvy consumers. Though the codes are relatively simple to use, many companies are having trouble using the codes effectively. The codes’ inherent simplicity has deceived many businesses into believing that they can create a code, stick it on an advertisement, and then forget about it. Such…

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Handy launches new fish tracking program to promote sustainability

Fish Sustainability Tracking with QR Codes

As QR codes reach critical mass in the world of marketing, they are spilling over into other industries and ventures. The codes are finding their way into just about every situation, including sustainability. Specialty seafood retailer Handy has adopted traceable QR codes for their new artisanal fish program for restaurants. Handy has a reputation being meticulous about its products, making extraordinary effort to ensure quality and freshness. The company’s new program is designed to show consumers where its supply of grouper comes from and what was done to it after…

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Jetshop launches new pop-up store in Stockholm, Sweden

QR Code Mall

Jetshop, an e-commerce system development company, has launched a new QR coded store in Stockholm, Sweden. The concept of QR code stores, or pop-up stores as they are often called, is becoming quite popular. These stores have no physical merchandise; rather products are features as pictures. Each of these products have their own QR code, which allows consumers to make purchases using their smart phones or other mobile devices. Jetshop hopes that the new store will catch the attention of tech-savvy consumers. The store is located in the Stockholm Central…

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Texas town to make QR codes a new part of their restaurant inspection certificates

The residents and visitors of the town of Plano, Texas, will soon be able to use their smartphones to help to find out more information about the details of the inspection certificate that has been assigned to that restaurant. This makes Plano the first city to provide consumers with instant access to the health inspection information. It has accomplished this goal by adding a QR code on the publicly-displayed permit at the restaurant, so that smartphone device users can view the data from the health inspections of the approximately 1,400…

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