Quick response codes (QR codes) are not a new technology, but until mobile commerce found its place through the use of smartphones, the use of the barcodes had not been widespread. Now, as smartphones have become extremely common, QR codes are appearing everywhere and marketers are beginning to tap into their true potential. QR codes provide the user with a highly convenient opportunity to gain further information on a certain topic, or to otherwise interact with a company, brand, or offering. With a simple scan of the code using any…
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Real estate mobile marketing service claims they got it right!
Realtors had taken a strong liking to QR codes even before they became popular in the U.S. Seemingly bewitched by the codes mystique and market synergy, many incorporated QR codes into their marketing efforts without first researching how to use them to their full potential. Thus was born an array of poorly executed and ill-optimized mobile marketing campaigns that prevailed around the country. These problems did not persist long, however, and realtors have not shunned the codes, looking for better ways to utilize them. Virtual tour providers were among the…
Read MoreEmail…just another way to get your QR code out there
The mobility of consumers is having a dramatic effect on the digital world. Before smart phones really became popular, the Internet was a mostly passive experience. Now, companies have to make changes to their websites and other digital content to better accommodate mobile users. If websites are not optimized for mobile viewing, consumers are likely to pass them by, unwilling to devote the time necessary to navigate the large, cumbersome pages on their mobile device. Companies have also had to find new ways to connect with mobile consumers, leading them…
Read MoreJAGTAG’s new groundbreaking QR code analytics promises targeted campaign tactics
The mobile marketing industry is booming. More companies, both big and small, are entering the field, looking to use any advantage they can find to gain a technologic-edge over their competitors. As the advance of smart phones continues to fuel the fire, marketing firms specializing in QR codes, the champions of the mobile marketing industry, are constantly vying for dominance. A clear leader may soon be established as JAGTAG announces their first patent from the United States Patent and Trademark Office. JAGTAG is a leading multimedia marketing platform that specializes…
Read MoreMobile marketing company claims affordable solutions to a must mobile commerce world
Mobile marketing continues to be an area of interest for many companies the world over. These businesses are making strides to optimize their online presence to be more compatible with mobile technology. Mobi2Go.net, a subsidiary of Shark Communications and a mobile web developing firm, has announced their new service, which is aimed at making mobile marketing more efficient and affordable. The company will be relying heavily on the use of QR codes as a way to cut costs. Shark Communications creative director Peter Jacobs says that the service is an…
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