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Will the big black and white guy survive in the U.S.

02/20/201108/15/2021 Jennifer Goula

Not everyone seems to be on the bandwagon for these cute little, black and white, square boxes, known as QR Codes. Are they just misunderstood by the less-than-technically-savvy consumer? After all, they are a progressive advance to advertising and the way we communicate. Facebook, YouTube and Twitter all seemed like an outrageous fad when they first came on the scene. Then advertisers started thinking about the millions of viewers worldwide. That’s when the light came on. Facebook was said to have 2010, fourth quarter profits around 250 million. The majority…

QR codes are gaining strength

02/18/201102/17/2011 Sam Lambert

A chartered surveyors company in the UK has begun using QR codes as part of its business efforts. Berry’s, a company whose practitioners regulate property professionals and surveys property in the United Kingdom, is using QR codes to distribute information on properties that are being sold throughout the nation. “We are going to print QR codes on all our signboards,” says Emily Barber, business development practitioner with Berry’s. “We are hoping it will give prospective buyers the information they need much more quickly.” The company has already had a favorable…

Canada loves QR Code technology

02/10/201102/10/2011 Stephen Vagus

The Canadian Tourism Commission is embarking on their latest social media campaign and they are promoting it by adding QR codes to the advertising. The codes are a prominent part of the $2.5 million ad campaign and will give smart phone users direct access to the CTC website. The board has mingled with the codes in the past, but is looking to use the codes extensively in this new venture. QR codes have been seeing a lot of action in social networking in recent months. The versatility of the…