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Social Media Marketing

Society has gone mobile loco. With mobile technology surging, and more high-tech marketing methods aimed at mobile users, it’s no wonder that over 80 percent of the nation’s population has a cell phone. It isn’t just for tweens and teens; adult usage of mobile applications, web surfing and comparison shopping has increased 20 to 30 percent in age groups 35 through 60years old. Technology for mobile devices is advancing at such an incredible rate it’s unbelievable. It has almost gotten to the point that the technology has out run the…

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ShareSquare makes all the right connections

Snap Shot of ShareSquare Website

ShareSquare, a platform that connects audiences with the entertainment industry, made a strong showing at this year’s South by South West conference. They have launched their new initiative today that will make use of QR codes. The company will also offer a content management system that will let clients easily customize the codes as well as obtain real-time analytics. This year’s conference, held in Texas, was overrun with QR codes. As the barcodes become more popular, more companies specializing in their use are beginning to emerge. Mobile technology is likely…

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Home Depot’s New QR Code Campaign Released

Home Depot has long been lauded for its helpful and enthusiastic staff. The retailer has prided itself on the experience it offers customers and is now taking their efforts to the next level by using QR codes in their stores. Today, the retailer announced that they will be using the codes in a series of advertisements that will be launched nationwide. They will also be directing consumers to download scanning applications to their smart phones so that they will be able to participate in the campaign. The codes have become…

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