QR codes, free Wi-Fi, and price matching part of Target’s holiday mix

Target mobile commerce

The Christmas shopping season has a number of aggressive mcommerce elements. Now that Best Buy has set the bar for price matching over mcommerce, Target has followed this successful lead over the holiday season by adding QR codes and price matching with competitors such as Amazon, while free Wi-Fi to give shoppers the ability to inform themselves and perform their comparisons. Other stores that are included among the prime competition are Toys R Us and Walmart. The QR code promotions Target has implemented are meant to help to draw online…

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