On the go vendors see significant benefits to QR code marketing

QR Codes Scanning Statistics

Pizza and food truck operators find the barcodes cheap, effective, and eco friendly The fast food industry is beginning to become some of the most common users of QR code marketing, as they discover some of the many advantages of these two dimensional barcodes and how popular they are becoming among consumers. A comScore study from December 2011 showed that 20.1 American smartphone users scan these codes. The study also showed that those same individuals had performed a scan within the previous three month period. Furthermore, as the awareness of…

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