This new mobile campaign will include QR codes on ads and billboards. Davids, a Swedish electric device retailer, has just granted a contract to the mobile payments service called Payair in order to help the company to upgrade its mobile commerce experience for consumers. The two businesses will work together to offer an enhanced shopping experience over smartphones. This new agreement will give Davids the opportunity for integration of the mobile commerce service from Payair, in order to allow consumers a far broader m-commerce shopping experience from the comfort of…
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