Google spots important weakness in m-commerce

Mobile Commerce

While m-commerce is still taking hold of a growing portion of the shopping market for the holiday season, the majority of the top advertisers on Google have damaged their opportunities for maximizing the potential of the trend by failing to offer a mobile optimized website. This, regardless of the fact that research from Google itself has demonstrated that the amount of interaction between consumers and businesses by way of mobile increased by almost three times between 2009 and 2011, and that this number continues to rise. In fact, 79 percent…

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