Report shows the growth of NFC technology

NFC Technology mobile commerce

Report highlights the successes of NFC technology Technavio, a market research firm, has released a new report titled “Global Near Field Communication Chip Market 2011-2015.” The report highlights the trends that emerged to influence the worldwide NFC chip market and provide insight on how these trends could affect the market’s future. The report is tailored for “decision makers” who are interested in the capabilities of NFC technology and its various uses. The report notes that one of the most popular sectors in which NFC technology is playing a major role…

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Mobile commerce may revolutionize transactions

mobile wallets

Smart phone may change the way people purchase goods Smart phones may be poised to take over the world of commerce thanks to NFC technology. The technology has made it possible for these mobile devices to be used as payment platforms for goods and services. Though NFC-enabled smart phones are still in low supply, the demand for these devices is becoming larger as consumers become more exposed to mobile commerce. With mobile commerce becoming more established, smart phones may soon change the way people make transactions. Large companies continue to…

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Sprint to offer Samsung’s Galaxy S III this year

Galaxy S III NFC Technology

Galaxy S III’s NFC capabilities highlighted by Sprint Telecommunications giant Sprint has announced that it will begin carrying Samsung’s new Galaxy S III later this month. Though Sprint will not be the only company offering the Galaxy S III, it will be the first to include Google’s Wallet mobile payment platform with the phone. The Galaxy S III is equipped with an NFC chip that allows it to make mobile transactions, a feature that has been gaining interest amongst consumers for some time. The Galaxy S III boasts of several…

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BlackBerry 7 wins approval and adoption from the Department of Defense

blackberry messenger bbm mobile payments

DOD shows favor for BlackBerry 7 based on augmented reality and NFC technology Research in Motion (RIM), the technology company responsible for the BlackBerry mobile devices, has announced that BlackBerry 7 smart phones have been approved for use in operations from the U.S. Department of Defense. These smart phones are equipped with voice recognition, NFC and augmented reality technologies. The DOD believes the mobile devices will be useful for a number of military and national security operations and may see use in the field as early as this year, pending…

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Understanding mobile loyalty platforms that are transactional

Mobile marketing loyalty

There are many different types of transactional mobile loyalty platforms and, like the old punch card and plastic cards with the magnetic stripe, each of these new programs designed for mobile devices has their own benefits and drawbacks. Consider the following types of mobile loyalty platforms that are of a transactional nature: • Optical character recognition (OCR) mobile loyalty platforms To take advantage of these platforms, consumers must download a dedicated app into their smartphones and snap the image of each of their receipts. The concept behind this method is…

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DoCoMo’s Tsujimura speaks out about NFC technology and its place in the U.S. market

mobile wallets

Will NFC technology take off in the US like it has in Japan? Japan’s largest telecommunications company, DoCoMo Inc., has been working to develop its NFC infrastructure and services offered to consumers recently. The company is a leader in mobile technology in Japan and was the first to bring mobile Internet access to the country. The company has big plans to continue being the leading user of NFC technology in Japan, but believes that the technology will find major success in the U.S. DoCoMo senior executive vice president Kiyoyuki Tsujimura…

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Nokia unveils the NFC technology based Lumia 610

Nokia Lumia NFC Gadgets

With a magic swipe of your NFC phone! This week, Nokia unveiled its new Lumia 610 smart phone. The Lumia is the latest mobile device for the Microsoft Windows Phone platform. The Lumia will also be the first Windows Phone to include NFC technology. Nokia has developed the 610 with mobile commerce in mind, spurred largely by the number of other telecommunications companies introducing their own NFC-enabled smart phones to the market. Despite the tenacity of the competition, Nokia has been able to establish itself as one of the leaders…

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The NFC Forum expands accessibility of the N-Mark symbol

Mobile-Commerce

NFC Forum News The NFC Forum, a non-profit association that works for the progress of NFC technology, has announced that its N-Mark symbol is growing in popularity. The N-Mark was introduced in late 2010 and serves as a special marker for certified NFC-enabled mobile devices. The NFC Forum has worked to standardize the symbol in an effort to provide some stability to the emerging industries of mobile commerce and NFC technology in general. Due to the rising demand for NFC-enabled devices and technology, the organization has decided to expand the…

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ROAM Data unveils the world’s first universal NFC and magnetic card reader

NFC Swipe

ROAM Data, a developer of mobile commerce platforms, has announced that it has created the world’s first universal card reader that combines NFC technology with magnetic strip recognition. The reader, called NFC Swipe, is compatible with any mobile device and is designed with mobile commerce in mind. The NFC Swipe will allow consumers to make purchases using a credit card or anything that is NFC-enabled. In fact, the platform can turn nearly any electronic device, including a PC, into a mobile payment system. ROAM Data believes that the NFC Swipe…

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Berg Insight study shows that NFC-enabled smart phones sales will jump to 100 million this year

NFC Technology

A new study from Berg Insight, a market research and analysis firm based in Sweden, paints a bright future for NFC-enabled smart phones. The study suggests that sales of NFC-enabled smart phones will jump to 100 million this year, up from 30 million in 2011. The rapid adoption of these mobile devices is likely due to the growing popularity of mobile commerce. NFC smart phones can be used as mobile payment devices, enabling users to make purchases without having to use physical currency or credit card. The technology is not…

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Pinkberry announces implementation of Google Wallet

Pinkberry Google Wallet

Pinkberry has announced that it has expanded its current mobile strategy to include the implementation of the Google Wallet, to allow consumers to pay for their purchases, receive discounts, and redeem coupons, through the use of their mobile devices. The yogurt retailer, Pinkberry, started in 2005 in California, and that has since spread across the country and around the world with more than 175 locations. Through a partnership with Micros Systems Inc., Pinkberry has been able to implement the mobile wallet, which is now live in 69 different American locations.…

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