NFC technology benefits unclear to many mobile consumers

NFC technology mobile payments

CEO of mHITs has found that Australian customers aren’t sure about the advantages of near field communication. NFC technology has been making a lot of headlines over the last few months, particularly in the area of mobile payments, as many smartphone companies, transaction businesses, and retailers believe that it provides a clear advantage over the more traditional forms of paying for goods and services. According to mHITs, this benefit is not being seen by the consumer. The CEO of mHITs, the Australian SMS based mobile payments service, Harold Dimpel, explained…

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NFC technology lacking in iPhone has set back the entire marketplace

NFC technology mobile commerce

Research shows the failure to include near field communication tech in Apple devices has held the market back. Juniper Research, the massive analyst firm, has released a statement regarding the choice of Apple not to include NFC technology in the latest release of its iPhone device, saying that this choice has held back the progress of the marketplace by around two years. Many were surprised when Apple decided against using the wireless transfer tech in its latest devices. Now, the research company says that the United States and Western Europe…

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NFC mobile commerce may be the key for economic growth

mobile commerce affluent

Telenor Group highlights the potential economic benefits of NFC technology NFC technology is beginning to gain a great deal of attention from the world’s governments. NFC has been playing an increasing role in modern telecommunications throughout the world, especially that of the mobile variety. The technology is capable of many things, but has shown prowess in the field of commerce. NFC mobile commerce has become an attractive subject for governments looking to bolster their economies in times of financial crisis. The Telenor Group, a leading provider of mobile communication services…

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Gift services could be the key to success in mobile commerce

Mobile Commerce Trends

The fight for mobile commerce dominance continues As mobile commerce continues to gain momentum amongst consumers, the fight for dominance in the emerging industry is becoming more heated. Mobile commerce is powered by NFC technology. This technology makes it possible for mobile devices, such as smart phones and tablets, to send and receive information wirelessly. Typically, these devices must been in close proximity to NFC signals in order for this transmission to be successful. This makes NFC ideal for mobile commerce because it is able to transform mobile devices into…

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Visa introduces new mobile wallet payment system

V.me Visa mobile commerce payments

Visa enters into the arena of mobile commerce with new payment service Credit giant has announced that it will be launching a new mobile payment service this year. The company has taken a keen interest in NFC technology recently, believing that mobile commerce will become the predominant form of commerce in the world. Visa is not alone in this belief; many other credit institutions and telecommunications companies have also begun developing mobile payment systems in preparation for the proliferation of NFC-enabled mobile devices. Many of these companies are competing to…

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