NFC technology market set for strong growth

NFC technology mobile payments

Report predicts bright future for NFC technology Markets and Markets, a leading market research firm, has released a new report concerning the global NFC technology market. NFC technology has been growing in popularity as mobile commerce becomes more common. The technology is currently the backbone of most mobile commerce initiatives, but is often used in marketing as well. The demand for this technology has been on the rise despite concerns regarding the security of NFC and its capabilities. Global market to hit $1.15 billion by 2016 According to the report,…

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ParraSync application beats out competitors to take home award

NFC Mobile Payments System

Parramatta’s mobile payment system considered a revolution for commerce A small suburb in Sydney, Australia, has managed to win an award for its mobile wallet initiative, beating out staunch opposition from Google and the country’s Commonwealth Bank. The suburb of Parramatta has developed its own mobile payment system called ParraSync. The system can be used with physical payment cards as well as smart phones and other mobile devices. Both mediums must be equipped with NFC chips in order to conduct mobile payments. The system has been singled out for its…

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NFC-enabled application from VTT Technical Research Center could be useful for visually impaired consumers

NFC Technology

As mobile technology become more popular around the world, those with special needs may be missing out. The VTT Technical Research Center in Finland has been working on a series of NFC application that are geared to serve the visually impaired. Researchers believe that the technology can help those with troubled vision to better function in the world and enable them to experience the same features many consumers are coming to adore. The application aims to expand upon the simple concept of linking a physical product to the digital world.…

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