QR Code Press

New 2D barcode sweepstakes record set by SHAPE Magazine

12/08/201107/04/2017 Jennifer Goula

Top women’s active lifestyle magazine, SHAPE, has announced the massive success of its mobile sweepstakes that used 2D barcodes… such as QR codes, and Microsoft Tags – which broke previous records of the use of the technology, with almost 400,000 scans. The sweepstakes was detailed in the November issue of the magazine in celebration of the 30th anniversary of the brand. The campaign was created by the mobile marketing company called Nellymoser, and involved an interactive sweepstakes that gave the magazine’s readers the chance to win one of nearly 1000…

QR codes in magazines up by 228% according to Nellymoser

11/23/2011 Stephanie Beck

QR codes in Mobile commerce Magazine Ads

A new study from Nellymoser, a company specializing in mobile computing, shows that QR codes are gaining popularity amongst magazine publishers. The codes have proven quite useful for print media, which has not fared well with consumers in the advent of technology. More people are using their smart devices to access digital content, crippling print as a form of media. Publishers have begun turning to QR codes and other mobile technologies to make magazines and newspapers more appealing to a new generation of tech-savvy consumers. According to Nellymoser, QR code…

QR codes get a sexy new look!

02/15/2011 Jorge Gonzalez

Time Inc. has launched their mobile campaign for the latest Sports Illustrated “Swimsuit Edition,” aiming to connect print readers with digital content through use of QR codes. The codes and their use were developed by the mobile technology company Nellymoser. Print has long been suffering from the stigma that it is bordering extinction since the advent of the Internet. With so much information readily available online, it has been difficult for publishers to buck the notion that print is dead. Many have taken to the belief that mobile tablets like…