QR Code Press » Entries tagged with "near field communications nfc"
Understanding mobile loyalty platforms that are transactional
There are many different types of transactional mobile loyalty platforms and, like the old punch card and plastic cards with the magnetic stripe, each of these new programs designed for mobile devices has their own benefits and drawbacks. Consider the following types of mobile loyalty platforms that are of a transactional nature: • Optical character recognition (OCR) mobile loyalty platforms To take advantage of these platforms, consumers must download a dedicated app into their smartphones and snap the … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing, Mobile Payments, Near Field Communications, QR Codes
United Arab Emirates launches NFC identification pilot project
NFC technology gets a push with new test run. The Emirates Telecommunications Corporation, the telecommunications company of the United Arab Emirates more commonly known as Etisalat, has announced a partnership with the Emirates Identity Authority (EIDA), an independent federal authority responsible for population registration. Through the partnership, the two organizations will be examining the possible uses of NFC technology for the Emirates ID card program. The duo have launched a pilot project in the UAE to … Read entire article »
Filed under: Commercial, Featured News, International, Mobile Commerce, Mobile Commerce Security, Mobile Payments, Near Field Communications, Technology News, Trends
The NFC Forum expands accessibility of the N-Mark symbol
NFC Forum News The NFC Forum, a non-profit association that works for the progress of NFC technology, has announced that its N-Mark symbol is growing in popularity. The N-Mark was introduced in late 2010 and serves as a special marker for certified NFC-enabled mobile devices. The NFC Forum has worked to standardize the symbol in an effort to provide some stability to the emerging industries of mobile commerce and NFC technology in general. Due to the … Read entire article »
Filed under: Commercial, Featured News, International, Mobile Commerce, Near Field Communications, Trends, United States
MacKay Meters and UIC team to bring NFC technology to parking spaces
New ways to included NFC technology MacKay Meters, a manufacturer of parking meters, has announced a partnership with the Uniform Industrial Corporation (UIC), a company specializing in electronic commerce and data collection. The partnership will be focused on bringing contactless payment systems to MacKay’s parking meters around the world. Both companies will be developing and implementing NFC technology for MacKay’s Guardian SOLO meters. These meters already accept various forms of payment and MacKay believes they are … Read entire article »
Filed under: Commercial, Featured News, International, Mobile Commerce, Near Field Communications, Trends
Proxama and Hot Source team to push mobile marketing forward
News on mobile marketing… As NFC technology grows more popular around the world, companies specializing in the technology and mobile marketing are coming together to ensure their place in an expanding industry. Proxama, a developer of NFC technology and mobile marketing firm, has announced its partnership with Hot Source, a digital marketing company based in the United Kingdom. Together, the companies will work to expand the reach of mobile marketing through the use of NFC tags and … Read entire article »
Filed under: Featured News, International, Mobile Marketing, Near Field Communications, Trends
ROAM Data unveils the world’s first universal NFC and magnetic card reader
ROAM Data, a developer of mobile commerce platforms, has announced that it has created the world’s first universal card reader that combines NFC technology with magnetic strip recognition. The reader, called NFC Swipe, is compatible with any mobile device and is designed with mobile commerce in mind. The NFC Swipe will allow consumers to make purchases using a credit card or anything that is NFC-enabled. In fact, the platform can turn nearly any electronic device, … Read entire article »
Filed under: Commercial, Featured News, Mobile Commerce, Mobile Payments, Near Field Communications, Trends
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