Retail mobile apps have moved ahead of e-commerce sites

retail mobile apps shopping

As consumers use their smartphones for a growing number of tasks, retailers are being advised to keep up. As m-commerce reaches an explosive growth rate, retail mobile apps are becoming increasingly important to consumers as they shop. In fact, this trend is becoming important enough that retailer are now being cautioned that if they don’t start offering the right tools to attract and keep shoppers over their smartphones, they will already be losing out. Due to a growing number of analytics reports, it has become generally accepted that more traffic…

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Mobile traffic gave Yelp a shot in the arm

yelp app mobile traffic

The company’s third quarter earnings revealed solid growth due to a large number of smartphone users. Yelp’s third quarter 2016 earnings report has been issued and shows a significant impact from mobile traffic. The company saw considerable growth in both its revenue and its active users. These areas of growth have been credited to the sizeable mobile user base and because customers are using those devices on an increasing basis while on the go. Yelp’s year over year revenue for the third quarter increased by almost 30 percent, in 2016.…

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Apple’s mobile payments service set to support the mobile web

Apple maps mobile payments

Apple Pay will be moving beyond app purchases later this year Apple Pay is beginning to move beyond the world of applications. For some time, Apple has been informing potential partners that its new mobile payments service will be expanding to websites later this year. The service is expected to evolve, harnessing the power of the mobile web, which consumers have become increasingly reliant on when shopping online with a smartphone or tablet. Moving to the mobile web may help Apple Pay find more success in a space where it…

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Mobile Technology is Taking Over the World

mobile technology commerce trends global

Technology of all kinds has come to play a vital role in society. Medical technology has helped abolish certain ailments and given people access to better medical care; education has been improved throughout the world thanks to access to technology; the Internet now serves as the best way for society to connect with itself and with communities throughout the world. Mobile technology, however, has become vital to human society and may actually determine the course of our future for years to come. In the past, only a select few could…

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How to get started in mobile marketing

Mobile marketing has reached the point of explosion, and it is now perfectly clear to most marketers and businesses that taking part in it and using its techniques is no longer an option. It’s a necessity. What isn’t quite as obvious is how to get started and how a marketer should guide a business into the channel for the first time. What are those critical first steps that should be taken from having absolutely no mobile presence, to easing in the door and then taking off for the best successes?…

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Mcommerce web slowed to a crawl from massive Cyber Monday use

m-commerce slow performance

Mobile websites took over twice as long to load throughout the online discounts and offers. While Cyber Monday showed record breaking mcommerce performance for sales, the tremendous number of smartphone and tablet shoppers that swamped the mobile web generated delays that considerably slowed down site loading times. Some of the delays faced by smartphone and tablet users mirrored the lineups on Black Friday. The average load time on Cyber Monday was 18 second longer than it would typically be. This, according to the Keynote Mobile Commerce Index. The web and…

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How retailers are taking their first steps into the mobile commerce world

Mobile-Commerce

When new technology comes into common use, it isn’t always obvious how it should best be used, and mobile commerce is no exception, but retailers – both online and in actual physical space – have been making their first attempts at using smartphones and tablets to their best advantage, each in their own ways. Retailers weren’t typically a part of the first wave of commerce. There were a few trailblazers, but other than that, mobile devices weren’t at all a part of their strategies, especially among those who weren’t online…

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Commerce has gone mobile and it’s time to join in

Mobile Commerce

Mobile commerce for every business type budget Though there continues to be an increasing amount of attention paid to online commerce, many companies are overlooking the true trend that is currently in the middle of an explosion, and that is mobile. It seems that with every passing day, consumers are being provided with a new way to use their devices to enhance their mobile shopping experience, whether that be by scanning a QR code on a bus shelter or magazine ad, performing a price comparison with a specialized app, downloading…

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Amazon gives its mobile commerce a boost

Amazon mobile commerce

Mobile commerce and Amazon go hand and hand According to Bloomberg, Amazon has been trying out a new service that will allow tablet owners to use mobile apps to make item purchases. This is expected to give the online marketplace’s tablet, called the Kindle Fire, a significant place in mobile commerce among its users. ABI Research data has shown that over the next five years, the total revenues from mobile apps – including in-app purchases and pay-per-downloads, as well as in-app advertising and subscriptions – will explode. In fact, they…

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Google offers a year of free mobile hosting and site customization

Google

Free mobile site from Google Google has announced that it is going to make a massive effort to help bring more sites to the mobile web, and that for a year, it is willing to pay the bill in order to accomplish that goal. The search engine giant is working with Duda Mobile, a mobile web optimization startup, to offer 12 months of free mobile site hosting and mobile website optimizing to help to fill in and boost the results available from mobile browsers and to make the internet friendlier…

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Sport Chalet introduces new mobile commerce site for smartphone users

Mobile Commerce

Mobile commerce trends in the retail world Sport Chalet has unveiled its new mobile website which offers consumers a number of different features and tools that can be used with their smartphones and tablets, such as real-time inventory checks and hero shots. The sports equipment and apparel site, which also has brick-and-mortar locations in California, Nevada, Arizona, and Utah, as well as a successful e-commerce site for the regular web, has launched its new mobile site that is so rich in features that one would typically expect it to have…

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