The Internet Retailer Conference and Exhibition’s 2011 report demonstrated the increasing importance and benefit of marketing and sales via mobile device, and offered a crash course in the basics of apps for Android and iPhone smartphones. This information was presented at the annual event by Brad Wolansky, the CEO of the Golf Warehouse retailer, which is already receiving approximately 3 percent of their sales through the use of mobile devices – almost all of which were iPads and iPhones. In fact, through The Golf Warehouse m-commerce site, 84 percent of…
Read MoreTag: mobile web app
ShareSquare makes all the right connections
ShareSquare, a platform that connects audiences with the entertainment industry, made a strong showing at this year’s South by South West conference. They have launched their new initiative today that will make use of QR codes. The company will also offer a content management system that will let clients easily customize the codes as well as obtain real-time analytics. This year’s conference, held in Texas, was overrun with QR codes. As the barcodes become more popular, more companies specializing in their use are beginning to emerge. Mobile technology is likely…
Read More