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Mobile Google search traffic makes up 57 percent of total queries

09/13/201709/11/2017 Jesse Collins

Recent research has shown that more people than ever are using smartphones and tablets for searching. Mobile Google search traffic is now comprising a tremendous 57 percent of all online searches, according to BrightEdge, a content performance marketing company. This has placed mobile site traffic ahead of traditional desktop sites. The study also determined that the types of searches conducted over mobile and desktop aren’t the same. In fact, it determined that 79 percent of searches were different between desktop and mobile Google search traffic. According to the BrightEdge report…

Mobile traffic gave Yelp a shot in the arm

11/08/201611/07/2016 L. Green

The company’s third quarter earnings revealed solid growth due to a large number of smartphone users. Yelp’s third quarter 2016 earnings report has been issued and shows a significant impact from mobile traffic. The company saw considerable growth in both its revenue and its active users. These areas of growth have been credited to the sizeable mobile user base and because customers are using those devices on an increasing basis while on the go. Yelp’s year over year revenue for the third quarter increased by almost 30 percent, in 2016.…

Mobile traffic is far greater over browsers than apps

09/29/201509/27/2015 Julie Campbell

mobile traffic texting smartphone addiction

In fact it’s twice as large, and it is growing considerably more quickly than it is through applications. According to a recently released report from Morgan Stanley, mobile traffic over browsers is a massive 2 times greater than what is being experienced through apps, and it is also growing at a notably faster rate. This has caused Morgan Stanley to point out in its report that Google is a buy stock and that people should get on that. The contents of the report are coming as a shock to a…

Mobile commerce doubles as traffic spikes on the smallest screens

04/21/201404/19/2014 Jennifer Goula

A recently released mcommerce report is showing that traffic and shopping is growing fast. The results of a study that was conducted by Wpromote have now been released and are offering some interesting insight into the growth of mobile commerce and of the use of the smartphone and tablet for shopping purposes. The research looked into 35 of the company’s client sites, including a number of different categories. To start, the research showed that mobile web traffic has increased by a tremendous 50 percent over the last year, alone. It…

Mobile commerce statistics show 23 percent of web traffic is from smartphones and tablets

01/14/201304/13/2014 John Montgallo

The same research has shown that Apple devices represent more visits than those based on Android. The results of a study conducted by Walker Sands Communications – a marketing and public relations firm – has revealed that 23.14 percent of visits to websites that occurred in December 2012 were of the mobile commerce nature, having stemmed from smartphones and tablets. This was an increase of 84 percent over the figures that were recorded a year earlier. When compared to January 2011, there was an increase of 283 percent in mobile…